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Mattel, Inc.
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== '''<u>History</u>''' == 1945: Ruth Handler, Elliot Handler and Harold Matson begin collaboration in a garage 1959: Ruth Handler is inspired by her daughter and creates the first ever Barbie Doll 1960: Mattel becomes a PLC 1968: Hot Wheels invented 1971: UNO invented 1980: Mattel introduces the first diverse line of dolls 2023: New line of Disney Princess dolls launched through a multi-year global licensing partnership Mattel recently announced a marvel style film multiverse with movies about Barbie, Hot Wheels and other Mattel products.
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