Editing Robinhood Markets, Inc. (section)

=== What's the current strategy of the company? ===
Robinhood’s strategy is to evolve from a commission-free trading app into a full-scale financial services platform. This means:

* Accelerating product innovation (for example, new trading tools for active users, advisory services, and banking features) to deepen engagement with its existing customer base.<ref><nowiki>https://investors.robinhood.com/node/13506/pdf?utm_source=chatgpt.com</nowiki> "Robinhood Reports First Quarter 2025 Results"</ref>
* Expanding revenue streams beyond transaction fees into higher-margin areas like subscriptions (e.g., Gold), interest on assets, asset management, and tokenisation of assets.<ref><nowiki>https://investors.robinhood.com/news-releases/news-release-details/robinhood-reports-second-quarter-2025-results/?utm_source=chatgpt.com</nowiki> "Robinhood Reports Second Quarter 2025 Results | Wed, 07/30/2025 - 16:05"</ref>
* Growing internationally and diversifying geographical presence (e.g., UK, Europe, crypto-exchanges, and looking toward Asia) to reach new markets and reduce dependence on the U.S. retail brokerage business.<ref><nowiki>https://portersfiveforce.com/blogs/growth-strategy/robinhood?utm_source=chatgpt.com</nowiki> "What is Growth Strategy and Future Prospects of Robinhood Markets Company? – PortersFiveForce.com"</ref>
* Investing in strategic acquisitions (such as for custody, crypto exchange, or advisory platforms) to build out infrastructure, capability, and market reach.<ref><nowiki>https://uk.investing.com/news/-4131365?utm_source=chatgpt.com</nowiki> "Robinhood’s SWOT analysis: stock’s future shaped by innovation and challenges By Investing.com"</ref>
* Emphasising operational discipline and scale — growing assets, deposits and user numbers while controlling costs, to improve profitability and margin.<ref><nowiki>https://investors.robinhood.com/news-releases/news-release-details/robinhood-reports-first-quarter-2025-results?utm_source=chatgpt.com</nowiki> "Robinhood Reports First Quarter 2025 Results | Wed, 04/30/2025 - 16:05"</ref>