Arctic Shores - Revision history

95.149.241.208: /* Investor Relations */

2023-11-11T10:06:49Z

Investor Relations

95.149.241.208 at 09:51, 11 November 2023

2023-11-11T09:51:42Z

95.149.241.208: /* Financials */

2023-11-11T09:41:23Z

Financials

← Older revision		Revision as of 10:41, 11 November 2023
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	\|N/A		\|N/A
	\|N/A<ref name=":20">The company has opted not to file the statement of comprehensive income in accordance with provisions applicable to companies subject to the small companies' regime. To be considered a small company, the company must have any 2 of the following: a turnover of £10.2 million or less; £5.1 million or less on its balance sheet; and/or 50 employees or less. The company has 77 companies, and therefore must have: a turnover of £10.2 million or less (and £5.1 million or less on its balance sheet).</ref>		\|N/A<ref name=":20">The company has opted not to file the statement of comprehensive income in accordance with provisions applicable to companies subject to the small companies' regime. To be considered a small company, the company must have any 2 of the following: a turnover of £10.2 million or less; £5.1 million or less on its balance sheet; and/or 50 employees or less. The company has 77 companies, and therefore must have: a turnover of £10.2 million or less (and £5.1 million or less on its balance sheet).</ref>
	\|N/A<ref name=":21">The company has incorrectly used the small companies' regime provision. Accordingly, once made aware of the error, the company is expected to file its comprehensive income statement for the year ending 31st December 2022.</ref>		\|N/A
	\|1,679,215		\|1,679,215
	\|4,280,780		\|4,280,780
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	\|N/A		\|N/A
	\|N/A		\|N/A
	\|N/A~~<ref name=":21" />~~		\|N/A
	\|		\|
	\|		\|

95.149.241.208 at 09:33, 11 November 2023

2023-11-11T09:33:51Z

31.94.17.200: /* What's the expected return of an investment in Arctic Shores using the relative valuation approach? */

2023-11-07T21:58:04Z

What's the expected return of an investment in Arctic Shores using the relative valuation approach?

← Older revision		Revision as of 22:58, 7 November 2023
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	==== What's the expected return of an investment in Arctic Shores using the relative valuation approach? ====		==== What's the expected return of an investment in Arctic Shores using the relative valuation approach? ====
	Stockhub estimates that the expected return of an investment in Arctic Shores over the next five years is ~~3833%~~, which equates to an annual return of 108%. In other words, an £100,000 investment in the company is expected to return £3,933,322 in five years time. The assumptions used to estimate the return figure can be found in the table below.		Stockhub estimates that the expected return of an investment in Arctic Shores over the next five years is 38x, which equates to an annual return of 108%. In other words, an £100,000 investment in the company is expected to return £3,933,322 in five years time. The assumptions used to estimate the return figure can be found in the table below.

	==== What are the assumptions used to estimate the return figure? ====		==== What are the assumptions used to estimate the return figure? ====

161.12.100.241 at 15:43, 7 November 2023

2023-11-07T15:43:35Z

← Older revision		Revision as of 16:43, 7 November 2023
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	At the heart of Arctic Shores' offerings is its psychometric platform, UNA, engineered to assess key personality traits or competencies that are indicative of success in a given job role. Currently, there doesn't seem to be a material uniqueness and benefit of the UNA offering.		At the heart of Arctic Shores' offerings is its psychometric platform, UNA, engineered to assess key personality traits or competencies that are indicative of success in a given job role. Currently, there doesn't seem to be a material uniqueness and benefit of the UNA offering.

	Assuming that Arctic Shores increases its share of the HR tech market by 741x to 0.5% (from 0.00068%) and other assumptions, the expected return of an investment in the company over the next five years is ~~1202%~~, which equates to an annual return of 67%. In other words, an £100,000 investment in the company is expected to return £1,302,058 in five years time.		Assuming that Arctic Shores increases its share of the HR tech market by 741x to 0.5% (from 0.00068%) and other assumptions, the expected return of an investment in the company over the next five years is 12x, which equates to an annual return of 67%. In other words, an £100,000 investment in the company is expected to return £1,302,058 in five years time.

	The degree of risk associated with an investment in Arctic Shores is 'high', with the shares having an adjusted beta that is 7x above the market (6.93 vs. 1).		The degree of risk associated with an investment in Arctic Shores is 'high', with the shares having an adjusted beta that is 7x above the market (6.93 vs. 1).
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	=== What's the expected return of an investment in the company?edit ===		=== What's the expected return of an investment in the company?edit ===
	The Stockhub users estimate that the expected return of an investment in the company over the next five years is ~~1202%~~, which equates to an annual return of 67%. In other words, an £100,000 investment in the company is expected to return £1,302,058 in five years time. The assumptions used to estimate the return figure can be found in the table below.		The Stockhub users estimate that the expected return of an investment in the company over the next five years is 12x, which equates to an annual return of 67%. In other words, an £100,000 investment in the company is expected to return £1,302,058 in five years time. The assumptions used to estimate the return figure can be found in the table below.

	Assuming that a suitable return level over five years is 50% per year or less, and Arctic Shores achieves its expected return level (of 67%), then an investment in the company is considered to be an 'suitable' one.		Assuming that a suitable return level over five years is 50% per year or less, and Arctic Shores achieves its expected return level (of 67%), then an investment in the company is considered to be an 'suitable' one.

161.12.100.241: /* Risks */

2023-11-07T13:42:21Z

Risks

← Older revision		Revision as of 14:42, 7 November 2023
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	As with any investment, investing in Arctic Shores carries a level of risk. Overall, based on the Arctic Shores' adjusted beta (i.e. 6.93), the degree of risk associated with an investment in Arctic Shores is 'high'.		As with any investment, investing in Arctic Shores carries a level of risk. Overall, based on the Arctic Shores' adjusted beta (i.e. 6.93), the degree of risk associated with an investment in Arctic Shores is 'high'.

	~~Here~~, to estimate the adjusted beta, we ~~used~~ the iShares MSCI World ETF to represent the market portfolio; and in terms of the time period and frequency of observations, we ~~used~~ the ~~two available~~ share price ~~Arctic Shores~~ data points. We note that the amount of available data observations for Arctic Shores is ~~less than what's typically used in the five years of monthly~~ data ~~beta calculation (i.e~~. ~~two observations vs. 60 observations)~~, ~~and accordingly, calculating~~ the beta of ~~such a company has been considered by many to be abnormal; however, for the benefit of simplifying investment comparisons and decision making~~, we ~~believe that~~ a ~~single~~ standardised ~~risk measure is useful~~, and ~~that~~ the ~~most appropriate measure is beta~~.		Normally, to estimate the adjusted beta, we use the iShares MSCI World ETF to represent the market portfolio; and in terms of the time period and frequency of observations, we use the share price data points of the investment. However, we note that the amount of available data observations for Arctic Shores is insufficient, with one data point only. Accordingly, to estimate the adjusted beta of Arctic Shores, we used a standardised assessment scheme, which estimates the beta based on information from the business plan and additional discussions with the founders or the management team. Further information about the scheme can be found in the appendix of this report.

	The beta value in a future period has been found to be on average closer to the mean value of 1.0, and because valuation is forward-looking, it is logical to adjust the raw beta so it more accurately predicts a future beta. In addition, here, we have assumed that for an investment to be considered 'high' risk, it must have a beta value of 1.5 or more. Further information about the beta ratings can be found in the appendix section of this report.		The beta value in a future period has been found to be on average closer to the mean value of 1.0, and because valuation is forward-looking, it is logical to adjust the raw beta so it more accurately predicts a future beta. In addition, here, we have assumed that for an investment to be considered 'high' risk, it must have a beta value of 1.5 or more. Further information about the beta ratings can be found in the appendix section of this report.

161.12.100.241: /* What are the assumptions used to estimate the financial forecasts? */

2023-11-07T13:32:07Z

What are the assumptions used to estimate the financial forecasts?

161.12.100.241 at 13:21, 7 November 2023

2023-11-07T13:21:17Z

Show changes

161.12.100.241: /* Arctic Shores peer(s) */

2023-11-07T12:51:30Z

Arctic Shores peer(s)

Show changes

← Older revision		Revision as of 10:51, 11 November 2023
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	Arctic Shores' mission is to provide more objective, engaging, and fair ways to assess potential employees, going beyond the traditional CV to give every candidate a chance to showcase their true potential.		Arctic Shores' mission is to provide more objective, engaging, and fair ways to assess potential employees, going beyond the traditional CV to give every candidate a chance to showcase their true potential.

	The game-based assessments ~~they~~ developed are designed to measure cognitive and emotional abilities, as well as personality traits, in a more engaging way than traditional psychometric tests. By doing so, ~~they aim~~ to reduce biases in hiring decisions and improve the diversity and quality of hires.		The game-based assessments it developed are designed to measure cognitive and emotional abilities, as well as personality traits, in a more engaging way than traditional psychometric tests. By doing so, it aims to reduce biases in hiring decisions and improve the diversity and quality of hires.

	=== What are the main offering(s) of the company? ===		=== What are the main offering(s) of the company? ===
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	#* Unlike conventional questioning, UNA employs tasks to assess candidates, which enables a more practical understanding of a candidate’s abilities and behaviors. The tasks score every step a candidate takes, akin to how scoring would be done in interviews or exams, which can increase the size of the talent pool by up to 20%.<ref name=":18">https://www.arcticshores.com/una</ref>		#* Unlike conventional questioning, UNA employs tasks to assess candidates, which enables a more practical understanding of a candidate’s abilities and behaviors. The tasks score every step a candidate takes, akin to how scoring would be done in interviews or exams, which can increase the size of the talent pool by up to 20%.<ref name=":18">https://www.arcticshores.com/una</ref>
	# '''Personality and Workplace Intelligence Assessment:'''		# '''Personality and Workplace Intelligence Assessment:'''
	#* Arctic Shores assesses both ~~Personality~~ and what ~~they term~~ as Workplace Intelligence (akin to Aptitude). These can be measured separately or combined to provide a holistic, accurate picture of someone’s ability to succeed in a role.<ref name=":18" />		#* Arctic Shores assesses both personality and what it terms as Workplace Intelligence (akin to Aptitude). These can be measured separately or combined to provide a holistic, accurate picture of someone’s ability to succeed in a role.<ref name=":18" />
	# '''Exceptional Candidate Experience:'''		# '''Exceptional Candidate Experience:'''
	#* The platform focuses on delivering an interactive, engaging assessment experience for candidates, supported by instant feedback reports and round-the-clock user support.<ref name=":18" />		#* The platform focuses on delivering an interactive, engaging assessment experience for candidates, supported by instant feedback reports and round-the-clock user support.<ref name=":18" />
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	[[File:Illustration of a laptop screen displaying the Arctic Shores website's pricing page with the words 'Flexible pricing for all your recruitment needs'..png\|thumb\|An illustration of the Arctic Shores website's pricing page on a laptop with a padlock symbolizing undisclosed pricing.]]		[[File:Illustration of a laptop screen displaying the Arctic Shores website's pricing page with the words 'Flexible pricing for all your recruitment needs'..png\|thumb\|An illustration of the Arctic Shores website's pricing page on a laptop with a padlock symbolizing undisclosed pricing.]]

	The pricing for the offerings by Arctic Shores Limited is not publicly disclosed on its official website or other platforms. ~~They offer~~ a flexible pricing model based on the recruitment needs of the client. The pricing page on its official website mentions "Flexible pricing for all your recruitment needs" but does not provide specific pricing details<ref>https://www.arcticshores.com/pricing#:~:text=Flexible%20pricing%20for%20all%20your,Start%20hiring%20for%20potential%20today</ref>. Additionally, on a software review platform, there's a mention of discovering Arctic Shores pricing by requesting a free demo, suggesting that pricing might be shared on a case-by-case basis with interested parties<ref>https://www.softwaresuggest.com/arctic-shores#:~:text=Discover%20Arctic%20Shores%20pricing%2C%20features%2C,By%20submitting</ref>.		The pricing for the offerings by Arctic Shores Limited is not publicly disclosed on its official website or other platforms. It offers a flexible pricing model based on the recruitment needs of the client. The pricing page on its official website mentions "Flexible pricing for all your recruitment needs" but does not provide specific pricing details<ref>https://www.arcticshores.com/pricing#:~:text=Flexible%20pricing%20for%20all%20your,Start%20hiring%20for%20potential%20today</ref>. Additionally, on a software review platform, there's a mention of discovering Arctic Shores pricing by requesting a free demo, suggesting that pricing might be shared on a case-by-case basis with interested parties<ref>https://www.softwaresuggest.com/arctic-shores#:~:text=Discover%20Arctic%20Shores%20pricing%2C%20features%2C,By%20submitting</ref>.

	Arctic Shores offers two main subscription models: UNA Access and UNA Pro. However, the specific pricing for these subscriptions is not provided on the website.		Arctic Shores offers two main subscription models: UNA Access and UNA Pro. However, the specific pricing for these subscriptions is not provided on the website.
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	A key way to determine a product's closest competitors is by looking at other offerings that are targeting the same or similar target audience (i.e. recruiters) and aiming to provide the same core benefit (i.e. more efficient recruiting, and, ultimately, maximising profits), and then ranking the offerings in terms of the total amount of time spent using and/or money spent purchasing the offerings relative to other similar offerings. With that said, according to Stockhub users, the closest competitor of the Arctic Shores offering is Pymetrics.		A key way to determine a product's closest competitors is by looking at other offerings that are targeting the same or similar target audience (i.e. recruiters) and aiming to provide the same core benefit (i.e. more efficient recruiting, and, ultimately, maximising profits), and then ranking the offerings in terms of the total amount of time spent using and/or money spent purchasing the offerings relative to other similar offerings. With that said, according to Stockhub users, the closest competitor of the Arctic Shores offering is Pymetrics.

	Arctic Shores operates in the talent assessment and HR tech space, offering game-based assessments for recruitment. In this domain, ~~they face~~ competition from both traditional psychometric test providers and other innovative assessment tool providers. A detailed comparison between Arctic Shores and some of its main competitors are shown in the table below.		Arctic Shores operates in the talent assessment and HR tech space, offering game-based assessments for recruitment. In this domain, it faces competition from both traditional psychometric test providers and other innovative assessment tool providers. A detailed comparison between Arctic Shores and some of its main competitors are shown in the table below.
	{\| class="wikitable"		{\| class="wikitable"
	\|+		\|+
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	\|Uses neuroscience-based games and artificial intelligence to match candidates' emotional and cognitive abilities with company profiles.		\|Uses neuroscience-based games and artificial intelligence to match candidates' emotional and cognitive abilities with company profiles.
	\|Offers video interviewing software and also uses AI-driven assessments to evaluate video interviews.		\|Offers video interviewing software and also uses AI-driven assessments to evaluate video interviews.
	\|While primarily focused on the tech recruitment space, ~~they offer~~ gamified coding challenges and assessments for programmers.		\|While primarily focused on the tech recruitment space, it offers gamified coding challenges and assessments for programmers.
	\|Offers a range of assessment tools, including game-based assessments that evaluate cognitive ability and emotional intelligence.		\|Offers a range of assessment tools, including game-based assessments that evaluate cognitive ability and emotional intelligence.
	\|Provides more traditional forms of cognitive and personality testing.		\|Provides more traditional forms of cognitive and personality testing.

← Older revision		Revision as of 10:33, 11 November 2023
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	\|key_people=Robert Newry}}		\|key_people=Robert Newry}}

	Employing the right people is one of the best ways to maximise the profitability of any business, and Arctic Shores is a company that's on a mission to provide more objective, engaging, and fair ways to assess potential employees.		Employing the right people is one of the best ways to maximise the profitability of any business<ref>https://www.shrm.org/hr-today/news/hr-magazine/Pages/1112focus.aspx</ref>, and Arctic Shores is a company that's on a mission to provide more objective, engaging, and fair ways to assess potential employees.<ref>https://www.arcticshores.com/our-story</ref>

	At the heart of Arctic Shores' offerings is its psychometric platform, UNA, engineered to assess key personality traits or competencies that are indicative of success in a given job role. Currently, there doesn't seem to be a material uniqueness and benefit of the UNA offering.		At the heart of Arctic Shores' offerings is its psychometric platform, UNA, engineered to assess key personality traits or competencies that are indicative of success in a given job role.<ref name=":18" /> Currently, there doesn't seem to be a material uniqueness and benefit of the UNA offering.

	Assuming that Arctic Shores increases its share of the HR tech market by 741x to 0.5% (from 0.00068%) and other assumptions, the expected return of an investment in the company over the next five years is 12x, which equates to an annual return of 67%. In other words, an £100,000 investment in the company is expected to return £1,302,058 in five years time.		Assuming that Arctic Shores increases its share of the HR tech market by 741x to 0.5% (from 0.00068%) and other assumptions, the expected return of an investment in the company over the next five years is 12x, which equates to an annual return of 67%. In other words, an £100,000 investment in the company is expected to return £1,302,058 in five years time.
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	The degree of risk associated with an investment in Arctic Shores is 'high', with the shares having an adjusted beta that is 7x above the market (6.93 vs. 1).		The degree of risk associated with an investment in Arctic Shores is 'high', with the shares having an adjusted beta that is 7x above the market (6.93 vs. 1).

	Accordingly, if your desired annual rate of return is 50% or less and/or one of your goals is to provide more objective, engaging, and fair ways to assess potential employees (i.e. you share in the mission of the Arctic Shores company), and you are both willing and able to accept the possibility of losing your entire investment amount, then an investment in the company is considered to be a 'suitable' one.		Accordingly, if your desired annual rate of return is 67% or less and/or one of your goals is to provide more objective, engaging, and fair ways to assess potential employees (i.e. you share in the mission of the Arctic Shores company), and you are both willing and able to accept the possibility of losing your entire investment amount, then an investment in the company is considered to be a 'suitable' one.

	'''Fun fact:''' the company misspelled its name as "Artic Shores Limited" on the official incorporation filing documents, but realised and corrected the error to "Arctic Shores Limited" within four days.<ref name=":15">https://find-and-update.company-information.service.gov.uk/company/08589048</ref>		'''Fun fact:''' the company misspelled its name as "Artic Shores Limited" on the official incorporation filing documents, but realised and corrected the error to "Arctic Shores Limited" within four days.<ref name=":15">https://find-and-update.company-information.service.gov.uk/company/08589048</ref>
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	=== What are the main offering(s) of the company? ===		=== What are the main offering(s) of the company? ===
	[[File:Illustration of the UNA platform interface on a computer screen..png\|thumb\|An illustration of the UNA platform interface showcasing its various features.]]		[[File:Illustration of the UNA platform interface on a computer screen..png\|thumb\|An illustration of the UNA platform interface showcasing its various features.]]
	Arctic Shores Limited specialises in innovative talent assessment solutions, leveraging psychometric games and Artificial Intelligence (AI) technology to revolutionise recruitment processes<ref>https://dotcommagazine.com/2023/07/arctic-shores-a-fascinating-comprehensive-guide/#:~:text=A%20rctic%20Shores%20is%20a,insights%20into%20candidates%E2%80%99%20cognitive</ref>. ~~Their~~ primary offering is a ~~Talent Discovery Platform~~ known as UNA, which embodies a myriad of features designed to optimise recruitment outcomes:		Arctic Shores Limited specialises in innovative talent assessment solutions, leveraging psychometric games and Artificial Intelligence (AI) technology to revolutionise recruitment processes<ref>https://dotcommagazine.com/2023/07/arctic-shores-a-fascinating-comprehensive-guide/#:~:text=A%20rctic%20Shores%20is%20a,insights%20into%20candidates%E2%80%99%20cognitive</ref>. Its primary offering is a talent discovery platform known as UNA, which embodies a myriad of features designed to optimise recruitment outcomes:

	# '''Games-Based Assessments (GBA):'''		# '''Games-Based Assessments (GBA):'''
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	[[File:Illustration of a laptop screen displaying the Arctic Shores website's pricing page with the words 'Flexible pricing for all your recruitment needs'..png\|thumb\|An illustration of the Arctic Shores website's pricing page on a laptop with a padlock symbolizing undisclosed pricing.]]		[[File:Illustration of a laptop screen displaying the Arctic Shores website's pricing page with the words 'Flexible pricing for all your recruitment needs'..png\|thumb\|An illustration of the Arctic Shores website's pricing page on a laptop with a padlock symbolizing undisclosed pricing.]]

	The pricing for the offerings by Arctic Shores Limited is not publicly disclosed on ~~their~~ official website or other platforms. They offer a flexible pricing model based on the recruitment needs of the client. The pricing page on ~~their~~ official website mentions "Flexible pricing for all your recruitment needs" but does not provide specific pricing details<ref>https://www.arcticshores.com/pricing#:~:text=Flexible%20pricing%20for%20all%20your,Start%20hiring%20for%20potential%20today</ref>. Additionally, on a software review platform, there's a mention of discovering Arctic Shores pricing by requesting a free demo, suggesting that pricing might be shared on a case-by-case basis with interested parties<ref>https://www.softwaresuggest.com/arctic-shores#:~:text=Discover%20Arctic%20Shores%20pricing%2C%20features%2C,By%20submitting</ref>.		The pricing for the offerings by Arctic Shores Limited is not publicly disclosed on its official website or other platforms. They offer a flexible pricing model based on the recruitment needs of the client. The pricing page on its official website mentions "Flexible pricing for all your recruitment needs" but does not provide specific pricing details<ref>https://www.arcticshores.com/pricing#:~:text=Flexible%20pricing%20for%20all%20your,Start%20hiring%20for%20potential%20today</ref>. Additionally, on a software review platform, there's a mention of discovering Arctic Shores pricing by requesting a free demo, suggesting that pricing might be shared on a case-by-case basis with interested parties<ref>https://www.softwaresuggest.com/arctic-shores#:~:text=Discover%20Arctic%20Shores%20pricing%2C%20features%2C,By%20submitting</ref>.

	Arctic Shores offers two main subscription models: UNA Access and UNA Pro. However, the specific pricing for these subscriptions is not provided on the website.		Arctic Shores offers two main subscription models: UNA Access and UNA Pro. However, the specific pricing for these subscriptions is not provided on the website.
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	[[File:Illustration of a global map with pinpoint markers on countries like Indonesia, Greater China, Italy, Spain, The Netherlands, South Africa, and Chile.png\|thumb\|An illustration of a global map highlighting the locations of Arctic Shores' resellers.]]		[[File:Illustration of a global map with pinpoint markers on countries like Indonesia, Greater China, Italy, Spain, The Netherlands, South Africa, and Chile.png\|thumb\|An illustration of a global map highlighting the locations of Arctic Shores' resellers.]]

	The offerings of Arctic Shores Limited, specifically ~~their Talent Discovery Platform~~ UNA, can be purchased or accessed through various avenues:		The offerings of Arctic Shores Limited, specifically its talent discovery platform UNA, can be purchased or accessed through various avenues:

	# '''Direct Purchase:'''		# '''Direct Purchase:'''
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	# '''Online Platforms:'''		# '''Online Platforms:'''
	#* Official Website: Arctic Shores promotes its offerings on its official website, where potential customers can learn about the products and services, view subscription options, and get in touch for more details.<ref>https://www.arcticshores.com/pricing#:~:text=,Start%20hiring%20for%20potential%20today</ref><ref>https://www.arcticshores.com/#:~:text=Get%20Started,the%20business%20as%20a%20whole</ref><ref>https://www.arcticshores.com/pricing</ref>		#* Official Website: Arctic Shores promotes its offerings on its official website, where potential customers can learn about the products and services, view subscription options, and get in touch for more details.<ref>https://www.arcticshores.com/pricing#:~:text=,Start%20hiring%20for%20potential%20today</ref><ref>https://www.arcticshores.com/#:~:text=Get%20Started,the%20business%20as%20a%20whole</ref><ref>https://www.arcticshores.com/pricing</ref>
	#* YouTube Channel: There is a YouTube channel dedicated to Arctic Shores where ~~they~~ have posted content about ~~their~~ behavior-based assessment, potentially among other offerings.<ref>https://www.youtube.com/channel/UCdoDJCAGYCw_1ewEvrDol1A#:~:text=Channels%20About%20Stones%20Sessions%20promo,BBA%3A%20Three%20little%20letters%2C%20three</ref>		#* YouTube Channel: There is a YouTube channel dedicated to Arctic Shores where it have posted content about its behavior-based assessment, potentially among other offerings.<ref>https://www.youtube.com/channel/UCdoDJCAGYCw_1ewEvrDol1A#:~:text=Channels%20About%20Stones%20Sessions%20promo,BBA%3A%20Three%20little%20letters%2C%20three</ref>
	# '''Partnerships:'''		# '''Partnerships:'''
	#* Arctic Shores has formed partnerships to promote its offerings. For example, a partnership with Wiser is mentioned, which is based on a shared mission rather than just synergies or complementary offerings.<ref>https://landing.arcticshores.com/wiser#:~:text=The%20partnership%20between%20Arctic%20Shores,is%20that%20human%20potential</ref>		#* Arctic Shores has formed partnerships to promote its offerings. For example, a partnership with Wiser is mentioned, which is based on a shared mission rather than just synergies or complementary offerings.<ref>https://landing.arcticshores.com/wiser#:~:text=The%20partnership%20between%20Arctic%20Shores,is%20that%20human%20potential</ref>
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	#* Arctic Shores is committed to contributing towards a work environment that’s truly fair and inclusive, with one of its founding principles being that everyone deserves a fair shot.<ref>https://www.arcticshores.com/our-story#:~:text=Explore%2C%20always%20We%20can%E2%80%99t%20change,everyone%20deserves%20a%20fair%20shot</ref>		#* Arctic Shores is committed to contributing towards a work environment that’s truly fair and inclusive, with one of its founding principles being that everyone deserves a fair shot.<ref>https://www.arcticshores.com/our-story#:~:text=Explore%2C%20always%20We%20can%E2%80%99t%20change,everyone%20deserves%20a%20fair%20shot</ref>
	# '''Technological Innovation and Product Development:'''		# '''Technological Innovation and Product Development:'''
	#* Continuation of the innovative blend of game technology, behavioral science, cognitive neuroscience, and data analytics in ~~their~~ platform to help organisations and individuals make better people and career choices, likely reflecting a long-term strategy of technological innovation and product enhancement.<ref>https://www.arcticshores.com/our-story#:~:text=Explore%2C%20always%20We%20can%E2%80%99t%20change,everyone%20deserves%20a%20fair%20shot</ref>		#* Continuation of the innovative blend of game technology, behavioral science, cognitive neuroscience, and data analytics in its platform to help organisations and individuals make better people and career choices, likely reflecting a long-term strategy of technological innovation and product enhancement.<ref>https://www.arcticshores.com/our-story#:~:text=Explore%2C%20always%20We%20can%E2%80%99t%20change,everyone%20deserves%20a%20fair%20shot</ref>
	# '''Customer Acquisition and Retention:'''		# '''Customer Acquisition and Retention:'''
	#* Building on a robust client base including global entities like PwC and Siemens, the company may focus on customer acquisition and retention to further its revenue and market share.		#* Building on a robust client base including global entities like PwC and Siemens, the company may focus on customer acquisition and retention to further its revenue and market share.
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	=== SOM (Serviceable Obtainable Market): ===		=== SOM (Serviceable Obtainable Market): ===
	Arctic Shores' SOM would be a subset of ~~their~~ SAM, and would depend on ~~their~~ competitive positioning, product efficacy, marketing efforts, and other factors. Without specific data on ~~their~~ market share and the adoption rate of game-based assessment tools, it's challenging to provide a numeric estimate. It could be anywhere from several million to several billion, depending on the aforementioned factors.		Arctic Shores' SOM would be a subset of its SAM, and would depend on its competitive positioning, product efficacy, marketing efforts, and other factors. Without specific data on its market share and the adoption rate of game-based assessment tools, it's challenging to provide a numeric estimate. It could be anywhere from several million to several billion, depending on the aforementioned factors.

	== Financials ==		== Financials ==
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	The Stockhub users estimate that the expected return of an investment in the company over the next five years is 12x, which equates to an annual return of 67%. In other words, an £100,000 investment in the company is expected to return £1,302,058 in five years time. The assumptions used to estimate the return figure can be found in the table below.		The Stockhub users estimate that the expected return of an investment in the company over the next five years is 12x, which equates to an annual return of 67%. In other words, an £100,000 investment in the company is expected to return £1,302,058 in five years time. The assumptions used to estimate the return figure can be found in the table below.

	Assuming that a suitable return level over five years is 50% per year or less, and Arctic Shores achieves its expected return level (of 67%), then an investment in the company is considered to be an 'suitable' one.		Assuming that a suitable return level over five years is 67% per year or less, and Arctic Shores achieves its expected return level (of 67%), then an investment in the company is considered to be an 'suitable' one.

	===What are the assumptions used to estimate the return?===		===What are the assumptions used to estimate the return?===
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	\|What's the current value of the company?		\|What's the current value of the company?
	\|£21.98 million		\|£21.98 million
	\|The Stockhub users calculate the valuation as of £21.98 million (for the calculation, see the 'Arctic Shores Series B valuation calculation' table in this report. However, according to Dealroom.co estimates, the firm valuation is between $30m and $46m ($38 million mean) as of January 2023.<ref name=":2" /> The valuation is based on either of: the publicly disclosed value, or an estimate that is based on the last funding round amount, using similar rounds as benchmarks.		\|The Stockhub users calculate the valuation as of £21.98 million (for the calculation, see the 'Arctic Shores Series B valuation calculation' table in this report). However, according to Dealroom.co estimates, the firm valuation is between $30m and $46m ($38 million mean) as of January 2023.<ref name=":2" /> The Dealroom valuation is based on either of: the publicly disclosed value, or an estimate that is based on the last funding round amount, using similar rounds as benchmarks.
	\|-		\|-
	\|Which time period do you want to use to estimate the expected return?		\|Which time period do you want to use to estimate the expected return?

← Older revision		Revision as of 14:32, 7 November 2023
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	\|What's the estimated company peak market share?		\|What's the estimated company peak market share?
	\|1%		\|1%
	\|The Stockhub users estimate that especially given the leadership of the company, the peak market share of Arctic Shores is around 0.50%, and, therefore, suggests using the share amount here. As of ~~30th September 2021~~, Arctic Shores's current share of the market is estimated at around 0.~~0010~~%.		\|The Stockhub users estimate that especially given the leadership of the company, the peak market share of Arctic Shores is around 0.50%, and, therefore, suggests using the share amount here. As of 7th November 2023, Arctic Shores's current share of the market is estimated at around 0.00068%.
	\|-		\|-
	\|Which distribution function do you want to use to estimate company revenue?		\|Which distribution function do you want to use to estimate company revenue?
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	\|What's the estimated standard deviation of company revenue?		\|What's the estimated standard deviation of company revenue?
	\| 5 years		\| 5 years
	\|Another way of asking this question is this way: within how many years either side of the mean does 68% of revenue occur? Based on Arctic Shores's current revenue amount (i.e. ~~£12~~.68 million) and Arctic Shores's estimated lifespan (i.e. 50 years) and Arctic Shores's estimated current stage of its lifecycle (i.e. introduction stage), the Stockhub users suggest using five years (i.e. 68% of all sales happen within five years either side of the mean year), so that's what's used here.		\|Another way of asking this question is this way: within how many years either side of the mean does 68% of revenue occur? Based on Arctic Shores's current estimated revenue amount (i.e. $2.7 million) and Arctic Shores's estimated lifespan (i.e. 50 years) and Arctic Shores's estimated current stage of its lifecycle (i.e. introduction stage), the Stockhub users suggest using five years (i.e. 68% of all sales happen within five years either side of the mean year), so that's what's used here.
	\|-		\|-
	\| colspan="3" \|'''<div style="text-align: center;">Growth stages</div>'''		\| colspan="3" \|'''<div style="text-align: center;">Growth stages</div>'''
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	== Risks ==		== Risks ==
	[[File:DALL·E 2023-10-25 16.02.20 - Vector design of a pie chart representing the various risks associated with investing in Arctic Shores segments include Financial Risk, Market Compet.png\|thumb\|A vector design of a pie chart representing various risks associated with investing in Arctic Shores.]]		[[File:DALL·E 2023-10-25 16.02.20 - Vector design of a pie chart representing the various risks associated with investing in Arctic Shores segments include Financial Risk, Market Compet.png\|thumb\|A vector design of a pie chart representing various risks associated with investing in Arctic Shores.]]
	As with any investment, investing in Arctic Shores carries a level of risk. Overall, based on the Arctic Shores' adjusted beta (i.e. ~~N/A~~), the degree of risk associated with an investment in Arctic Shores is 'high'.		As with any investment, investing in Arctic Shores carries a level of risk. Overall, based on the Arctic Shores' adjusted beta (i.e. 6.93), the degree of risk associated with an investment in Arctic Shores is 'high'.

	Here, to estimate the adjusted beta, we used the iShares MSCI World ETF to represent the market portfolio; and in terms of the time period and frequency of observations, we used the two available share price Arctic Shores data points. We note that the amount of available data observations for Arctic Shores is less than what's typically used in the five years of monthly data beta calculation (i.e. two observations vs. 60 observations), and accordingly, calculating the beta of such a company has been considered by many to be abnormal; however, for the benefit of simplifying investment comparisons and decision making, we believe that a single standardised risk measure is useful, and that the most appropriate measure is beta.		Here, to estimate the adjusted beta, we used the iShares MSCI World ETF to represent the market portfolio; and in terms of the time period and frequency of observations, we used the two available share price Arctic Shores data points. We note that the amount of available data observations for Arctic Shores is less than what's typically used in the five years of monthly data beta calculation (i.e. two observations vs. 60 observations), and accordingly, calculating the beta of such a company has been considered by many to be abnormal; however, for the benefit of simplifying investment comparisons and decision making, we believe that a single standardised risk measure is useful, and that the most appropriate measure is beta.
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	=== What's the expected return of an investment in the company?edit ===		=== What's the expected return of an investment in the company?edit ===
	The Stockhub users estimate that the expected return of an investment in the company over the next five years is ~~ccc~~%, which equates to an annual return of ~~ccc~~%. In other words, an £100,000 investment in the company is expected to return ~~£301~~,~~600~~ in five years time. The assumptions used to estimate the return figure can be found in the table below.		The Stockhub users estimate that the expected return of an investment in the company over the next five years is 1202%, which equates to an annual return of 67%. In other words, an £100,000 investment in the company is expected to return £1,302,058 in five years time. The assumptions used to estimate the return figure can be found in the table below.

	Assuming that a suitable return level over five years is 25% per year or less, and Arctic Shores achieves its expected return level (of cc%), then an investment in the company is considered to be an 'suitable' one.		Assuming that a suitable return level over five years is 50% per year or less, and Arctic Shores achieves its expected return level (of 67%), then an investment in the company is considered to be an 'suitable' one.

	===What are the assumptions used to estimate the return?===		===What are the assumptions used to estimate the return?===
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	The main inputs that result in the greatest change in the expected return of the Arctic Shores investment are, in order of importance (from highest to lowest):		The main inputs that result in the greatest change in the expected return of the Arctic Shores investment are, in order of importance (from highest to lowest):

	#The size of the total addressable market (the default size is $~~1.3 trillion~~);		#The size of the total addressable market (the default size is $400 billion);
	#Arctic Shores peak market share (the default share is 1%); and		#Arctic Shores peak market share (the default share is 0.50%); and
	#The discount rate (the default time-weighted average rate is 16.50%).		#The discount rate (the default time-weighted average rate is 16.50%).

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	==== What's the expected return of an investment in Arctic Shores using the relative valuation approach? ====		==== What's the expected return of an investment in Arctic Shores using the relative valuation approach? ====
	Stockhub estimates that the expected return of an investment in Arctic Shores over the next five years is ~~ccc~~%, which equates to an annual return of ~~ccc~~%. In other words, an £1,000 investment in the company is expected to return ~~£ccc~~ in five years time. The assumptions used to estimate the return figure can be found in the table below.		Stockhub estimates that the expected return of an investment in Arctic Shores over the next five years is 3833%, which equates to an annual return of 108%. In other words, an £100,000 investment in the company is expected to return £3,933,322 in five years time. The assumptions used to estimate the return figure can be found in the table below.

	==== What are the assumptions used to estimate the return figure? ====		==== What are the assumptions used to estimate the return figure? ====
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	The main inputs that result in the greatest change in the expected return of the Arctic Shores investment are, in order of importance (from highest to lowest):		The main inputs that result in the greatest change in the expected return of the Arctic Shores investment are, in order of importance (from highest to lowest):

	#The growth-adjusted EV/sales multiple (the default multiple 0.19);		#The growth-adjusted EV/sales multiple (the default multiple 0.18);
	#Arctic Shores Year 5 sales figure (the default figure is ~~£ccc~~ million); and		#Arctic Shores Year 5 sales figure (the default figure is £48.74 million); and
	#Arctic Shores Year 6 sales growth rate (the default rate is ~~ccc~~%).		#Arctic Shores Year 6 sales growth rate (the default rate is 98.5%).

	The impact of a 50% change in those main inputs to the expected return of the Arctic Shores investment is shown in the table below.		The impact of a 50% change in those main inputs to the expected return of the Arctic Shores investment is shown in the table below.