Luff Enterprises Ltd., a CBD lifestyle company, manufactures and distributes hemp-based cannabinoid wellness products in the United States. The company focuses on formulations leveraging cannabinoids, such as CBG and CBN; and boosts them with superfood ingredients. Its products include tinctures, gummies, topicals, and capsules, as well as softgels and creams. The company sells its products through online sales platform shop.luffbrands.com. The company was formerly known as Ascent Industries Corp. and changed its name to Luff Enterprises Ltd. in May 2020. Luff Enterprises Ltd. was incorporated in 2013 and is headquartered in Vancouver, Canada.