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B.T.R. NATION
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== Traction == === The hype is real. 350,000+ bars sold in the first 15 months. === [[File:6629d0dff71068f35b3ff9c164ff944f29510fca.png]] ''Click here for important information regarding Financial Projections'' ''which are not guaranteed.'' In Q1 2022, we’ve already '''tripled our revenue''' and are on track to generate '''$1M+ in revenue in our 2nd year of business.''' * It’s not easy to break through in the snack industry and prove product market fit, but we’re doing it. '''Our customer retention rate is nearly 45%''' (~45% higher than industry average) * '''Our ecommerce conversion rate is over 8%!''' The industry average is only between 2-3%. This speaks to the efficiency and effectiveness of our DTC channel strategy. * We have '''strong gross margins (between 55-60%''' depending on SKU) which will only improve as we scale. * This is just the beginning. We’re well on our way to '''$25M by 2025''' as a result of our strategic omni-channel business plan. Due to our strong online presence, our customers are demanding B.T.R. NATION in store. '''In our first year alone, we launched into over 100 doors, including notable retailers, Central Market, Foxtrot, Misfits Market, and GoPuff nationwide.''' We are poised to launch into 300+ more doors this year along with additional delivery service providers as a result of our strategic distribution partners. In Misfits Market alone, we’re moving '''2x as many bars as the average protein bar''' on-site. === Opening doors nationwide: === [[File:57fab7452886b782f29962209db338567e353f3e.png]]
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