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B.T.R. NATION
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=== Cross-category market opportunity === B.T.R. NATION is tackling a massive market opportunity with a vision to reimagine on-the-go cult classics. Weβre addressing three key markets: the '''$78B''' healthy snacking category, the '''$29B''' plant-based foods category, and the '''$8.5B''' adaptogens category. By offering healthy plant-based snacks with 90% less sugar and a tastier way to consume your daily superfoods & adaptogens, weβre positioning ourselves for a strategic acquisition. [[File:C3d5468aee602e1af5acc41495d0bdbf5031072f.png]] The growing healthy snacks market is booming ('''projected to reach $108B by 2027''') due to the increased demand for functional foods among consumers who want to reduce the risk of certain lifestyle-related chronic health conditions. '''We're at the forefront of the healthy snacking revolution.'''
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