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'''A gym membership for your career'''
'''A gym membership for your career'''
[[File:Cavulogo.png|thumb|200x200px]]


== Summary ==
== Summary ==
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== Problem ==
== Problem ==


=== We spend 18 years being coached and engaged by people that inspire us... ===
== We spend 18 years being coached and engaged by people that inspire us... ==
[[File:Cf7d9bad02092aadacf6caf8916491fb0cea382.png]]
 
'''...we learn and grow with others and are encouraged by others to succeed...'''


=== ...we learn and grow with others and are encouraged by others to succeed... ===
...then we graduate and are expected to learn by ourselves from professional development trainers who are often boring and ineffective. We are forced to grow our careers in isolation.
...then we graduate and are expected to learn by ourselves from professional development trainers who are often boring and ineffective. We are forced to grow our careers in isolation.


[[File:259bf3556c1c6985efdf3ae29964cc56bcabd3b.png]]
''Professional Development is a $380B global market, and it is fundamentally broken.''


=== ''Professional Development is a $380B global market, and it is fundamentally broken.'' ===
It is boring (interaction is replaced with mindless PowerPoint decks and never-ending lectures).
'''It is boring''' (interaction is replaced with mindless PowerPoint decks and never-ending lectures).


'''It lacks accountability''' (professional development training typically lacks guidance to apply what you learn).
It lacks accountability (professional development training typically lacks guidance to apply what you learn).


'''It is expensive''' (companies spend millions on training and the average training class can cost hundreds to thousands of dollars).
It is expensive (companies spend millions on training and the average training class can cost hundreds to thousands of dollars).


== Solution ==
== Solution ==


=== Meet CAVU: A gym membership for your career ===
== Meet CAVU: ==
We create '''engaging learning experiences''' and offer them virtually throughout the world for the price of a gym membership.


'''CAVU empowers''' industry experts to connect with learners to grow through shared experiences.
== A gym membership for your career ==
We create engaging learning experiences and offer them virtually throughout the world for the price of a gym membership.


'''CAVU builds immersive learning experiences''' and utilizes learning science to maximize content retention and application.
CAVU empowers industry experts to connect with learners to grow through shared experiences.


'''CAVU's content is reinforced''' through peer accountability and coaching.
CAVU builds immersive learning experiences and utilizes learning science to maximize content retention and application.


'''CAVU is affordable''' to the individual and to the large-scale enterprise that is seeking to grow their Learning and Development initiatives.
CAVU's content is reinforced through peer accountability and coaching.


[[File:2c6829946078673e012a0106cf66fa2c4682bc25.png]]
CAVU is affordable to the individual and to the large-scale enterprise that is seeking to grow their Learning and Development initiatives.


== Product ==
== Product ==


=== How CAVU works ===
== How CAVU works ==
[[File:44d27bdf93fd076eaa05f4ef844c4e64255ff536.png]]
Step 1: People sign up to join a social learning community of peers that are growing their skills together. Once in, they select from a curated catalog of on-demand learning experiences created by industry-leading practitioners.
 
'''Step 1:''' People sign up to join a social learning community of peers that are growing their skills together. Once in, they select from a curated catalog of on-demand learning experiences created by industry-leading practitioners.
 
[[File:9590ec9e7f66e7218e38e89a10b842a56e42b09a.png]]
 
'''Step 2:''' Live-learning experiences are taught by industry thought leaders who guide learners through engaging interactions that maximize retention.


[[File:B6a8a261eb11cd520f51766392193af24ebad7bc.png]]
Step 2: Live-learning experiences are taught by industry thought leaders who guide learners through engaging interactions that maximize retention.


'''Step 3:''' After class, learners continue to engage with their peers and educators through coaching, advice, and timely content that build on the rich learning methods provided by our educators.
Step 3: After class, learners continue to engage with their peers and educators through coaching, advice, and timely content that build on the rich learning methods provided by our educators.


'''''Note:''' We've loaded our library with Scrum & Agile learning topics ( we are already experts here). We are quickly expanding to other professional development areas.''
''Note: We've loaded our library with Scrum & Agile learning topics ( we are already experts here). We are quickly expanding to other professional development areas.''


== Traction ==
== Traction ==


=== We’re gaining traction in our initial market segment ===
== We’re gaining traction in our initial market segment ==
'''''(Scrum and Agility Training)'''''


[[File:3593448a69006c62471fa9e641be0b68fe390f36.png]]
=== ''(Scrum and Agility Training)'' ===


=== ''From an research and innovation project to a solid business.'' ===
=== ''From an research and innovation project to a solid business.'' ===
[[File:5f29207f8eb95f18170f80f41204b6c232e1cd2.png]]
[[File:B9d498a09b0ace1d776cec5036334197a4e1b0e6.png]]
As we lean into our core strengths in the Agile and Scrum world, we are gaining momentum. As we expand our platform, our community, and our networks, we will expand beyond the Agile and Scrum Market to the much larger Adult Education and Professional Development world.
As we lean into our core strengths in the Agile and Scrum world, we are gaining momentum. As we expand our platform, our community, and our networks, we will expand beyond the Agile and Scrum Market to the much larger Adult Education and Professional Development world.


== Customers ==
== Customers ==


=== Our learners love us and are changing their lives for the better! ===
== Our learners love us and are changing their lives for the better! ==
[[File:A4d42c40d314d84f05748763b03a42ebec145a0.png]]


== Business model ==
== Business model ==


=== For the price of a gym membership… ===
== For the price of a gym membership… ==
We offer our platform at the price of a gym membership, and partner with non-profits for scholarship opportunities to ensure no -one is left behind.
We offer our platform at the price of a gym membership, and partner with non-profits for scholarship opportunities to ensure no -one is left behind.
[[File:B2412944b4b61f2939f52a6f07a1ccbc5f8b46fb.png]]


We use our expanding CAVU Creator ecosystem and course library to attract companies that are looking to accelerate their L&D initiatives and learners that are growing their careers.
We use our expanding CAVU Creator ecosystem and course library to attract companies that are looking to accelerate their L&D initiatives and learners that are growing their careers.
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Learners pay us a membership and we pay our content creators a royalty. Everyone grows.
Learners pay us a membership and we pay our content creators a royalty. Everyone grows.
[[File:6e9209e3b42cf9e5930d5a618ffa3803356ac308.png]]


== Market ==
== Market ==


=== The sky's the limit ===
== The sky's the limit ==
CAVU is well-positioned to leverage three massive, rapidly expanding markets: Corporate training ($366.2B/2018), EdTech ($254.8B/2021), and Agile Transformation Consulting ($71.42B by 2027).  
CAVU is well-positioned to leverage three massive, rapidly expanding markets: Corporate training ($366.2B/2018), EdTech ($254.8B/2021), and Agile Transformation Consulting ($71.42B by 2027).  


Our current success from offering a much better alternative to much of what is currently in the marketplace is giving us lift as we enter our next phase of growth. What we do helps people get better jobs, and companies achieve better business outcomes. In short, we help our customers earn more money.
Our current success from offering a much better alternative to much of what is currently in the marketplace is giving us lift as we enter our next phase of growth. What we do helps people get better jobs, and companies achieve better business outcomes. In short, we help our customers earn more money.
[[File:34ab298bef1399068ab308bd948e2da6fddc9e16.png]]


== Competition ==
== Competition ==


=== We do it better ===
== We do it better ==


==== Traditional trainers & coaches ====
=== Traditional trainers & coaches ===
The difficulty with being taught by even the best trainers is the ability to retain what you’ve learned, and to apply it in the real world.
The difficulty with being taught by even the best trainers is the ability to retain what you’ve learned, and to apply it in the real world.


Our learning community provides peer accountability and reinforcement as our learners interact with each other on the CAVU platform.
Our learning community provides peer accountability and reinforcement as our learners interact with each other on the CAVU platform.


==== On-demand learning platforms ====
=== On-demand learning platforms ===
Companies like Pluralsight and Udemy are blowing up the EdTech space. They are overwhelming and isolating.  
Companies like Pluralsight and Udemy are blowing up the EdTech space. They are overwhelming and isolating.  


We offer clear guidance and help our learners to focus on the skills that will actually improve their careers.  
We offer clear guidance and help our learners to focus on the skills that will actually improve their careers.  


[[File:Aaab5bda4ff38ff25bb4561ec102c253f9496e91.png]]
The CAVU platform, however, is what makes us unique. It allows us to nurture our community of learners, driving peer accountability and reinforcement.
 
'''The CAVU platform,''' however, is what makes us unique. It allows us to nurture our community of learners, driving peer accountability and reinforcement.


== Vision and strategy ==
== Vision and strategy ==


=== Expected milestones ===
== Expected milestones ==


# Increase new-content release rate to one on-demand class per month.
# Increase new-content release rate to one on-demand class per month.
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== Founders ==
== Founders ==


=== Our team is driven to help others succeed ===
== Our team is driven to help others succeed ==
[[File:0b1105d4d8afc0656158c3d6df251983ece998.png]]
 
Meet Chris (and Tilly), our founder and CEO. Chris is a dynamic educator with 20 years of direct leadership, engineering, and coaching experience ranging from a small startup to some of the world's largest companies. He is one of 18 Registered Scrum Trainer Fellows in the world. With this designation, Chris is recognized a leading educator and thought leader in the Agile community.
Meet Chris (and Tilly), our founder and CEO. Chris is a dynamic educator with 20 years of direct leadership, engineering, and coaching experience ranging from a small startup to some of the world's largest companies. He is one of 18 Registered Scrum Trainer Fellows in the world. With this designation, Chris is recognized a leading educator and thought leader in the Agile community.


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