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Frequency Machine
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== Vision and strategy == [[File:59987caf1adf78edd39c50e4a12b9f7d9f3f9225.png]] === Exit Strategy === * Our immersive audio, which differentiates Cerca from every other travel platform... * PLUS premium content IP, which we've already proven we can convert... * ADDED to the engaged community we're building around the two-sided Concierge market... '''Frequency Machine''' is the ideal acquisition target for a booking platform that's looking for mobile based content and community. Cerca makes planning and booking an exciting part of travel, rather than a chore you have to do first. === Use of funds === * '''$750k:''' Operations and app development * '''$250k:''' Podcast production * '''$460k:''' Design and ancillary content ==== 3 months ==== * Podcast guides launched in 10 places around the world, both in Cerca App and on RSS. * 3 new podcast series launched - “Masterclass” for travel * Cerca Concierge MVP in Los Angeles (~300 users) ==== 6 months ==== * Cerca Concierge gate removed in Los Angeles * Concierge launches in Barcelona and London * 3 new podcast travel masterclasses ==== 12 months ==== * Cerca Podcast Guides in 10 new places around the world * 6 new podcast travel masterclasses * Cerca Concierge available in all cities with Guides
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