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Gfinity plc
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=== Total Addressable Market === Here, the total addressable market (TAM) is defined as the global entertainment (advertising?) market, and based on a number of assumptions, it is estimated that the size of the market as of today (3rd December 2022), in terms of revenue, is $850 billion (Β£635 billion).<ref>According to ChatGPT, 3%-5% of GDP is attributed to the entertainment industry. According to the World Bank, Global GDP in 2021 is $96.51 trillion. = $3.86 trillion</ref>
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