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IDAL
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==Idea== <vimeo>472178438</vimeo> We believe the model management industry has not adapted to the digital age and lags behind developments in consumer behaviour. Research suggests that agencies working directly with models generate an estimated Β£10.7bn in agents' fees annually, not counting money generated by the new generation of models who work outside traditional management. We believe the industry is outdated and resistant to new technologies, causing increasing frustration for talent and clients. Talent often gets paid late and there is a lack of financial transparency and efficiency. As the retail industry that drives talent bookings has been forced to change due to the newly enforced habits of Covid-19, we see this as the perfect time to launch iDAL. With our tech platform having over 300 talents on board already, including one of the world's top 50 models Ajak Deng and influencers such as @Saufeeya. We have worked with the likes of Vogue, Burberry, Urban Outfitters and other high profile commercial clients. Our tech streamlines processes and increases transparency, giving us significant scaling opportunities with little overheads. We believe iDAL allows one agent to do the job of 5, reducing the time spent on admin and negotiation, boosting agents ability to nurture talent and deliver the best client service. We're raising Β£400k to invest in the promotion of our talent and hire 3 new agents!
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