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Manchester United plc
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=== '''Serviceable Available Market''' === The Serviceable Available Market (SAM) refers to the global football market size, which attained a value of US$ 3.2 billion in 2022 and is projected by the IMARC Group to grow to US$ 4.0 billion by 2028, showcasing a compound annual growth rate (CAGR) of 4% from 2023 to 2028.<ref>https://www.imarcgroup.com/football-market</ref>
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