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Modern Picnic
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== Traction == === Where MP is today === What makes Modern Picnic so special is not just our product, but also where we've been and the community we've built. We started selling DTC as of May 2018, and have since doubled and tripled gross revenue every year. We’ve done over $3M cumulative gross revenue from 15,000 units sold—all while maintaining an incredibly lean team of only 4 full time employees. We have hundreds of customer testimonials on our website. [[File:8a082b9c9d2fa68a4a96ce92d9179e6c2e11552f.png]] We've been featured in over 300 press hits in every major publication, including [https://www.forbes.com/profile/ali-kaminetsky/?list=next-1000&sh=77ecff1056f2 Forbes], The New York Times, [https://www.today.com/shop/best-lunchboxes-bento-waterproof-insulated-school-work-t115093 The Today Show], & [https://www.vogue.com/article/beach-accessories Vogue], amongst others. [[File:215b990ef7c0c456799a900cccd11a2095bdb039.png]] We've also built strategic relationships with other like minded brands, including Splendid Spoon, Lively, S'well, American Express and more. Last year, American Express chose MP as one of 10 businesses to represent for a small business initiative. [[File:Fbde70940d76eff02a99e70a84fa7947375fcb5a.png]] We've built a program of 600+ brand ambassadors from across the country. Our brand ambassadors have a $0 acquisition cost, meaning we do not pay anything to get our ambassadors to join our program—it is 100% organic. Our ambassadors are a powerful acquisition engine; and more importantly, they are a community-first group of women made to last.
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