Editing Odhealth

==Summary==

Returning to raise funds following a 235% overfunded round, with technology built, 285% paying customer growth since August 2021 and armed with over 300 investors, Odhealth are back targeting a £2bn UK opportunity (£189bn+ globally) to end fad diets and take working with a nutritionist mainstream.

* Currently ranked #1 brand when searching 'book a nutritionist' on Google in the UK
* 285% customer growth since Q3 2021 with 500 nutritionist consultations scheduled
* Targeting a slice of the £2bn UK opportunity and £189bn+ globally
* Available on 12 employee benefits platforms including Perkbox

==Idea==

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MISSION

We believe that we all need to stop confusing health with weight loss and that an obsession with calorie counting is damaging the nation’s health. People have been counting calories since 1917 yet obesity rates continue to rise sharply (more than 220% since 1980).

That’s why we’re working to make it easy and affordable to hire your own personal nutritionist. We want to provide a different approach, focusing on health rather than weight.

STRATEGY

We’re initially targeting in-market UK consumers where there are over 80,000 nutritionist related Google searches every month. By offering both pay-as-you-go and monthly subscription options that start from just £35, our aim is to become the UK’s number one nutritionist brand before targeting the £189bn+ global opportunity in the weight loss market.

We’re currently ranked number one on Google when searching 'book a nutritionist', having increased our keyword visibility across Google search by 620% since January 2021.

We have proven product market fit, with more than 500 nutritionist consultations scheduled and 50+ paying customers in January 2022 alone. All of this on a mere £1.8k marketing budget.

Odhealth is also available on 12 employee benefits platforms and we want to increase that to more than 60, as well as building out other partnership verticals.

Join us today and own part of the future of nutrition.

== Team ==

Will Kennard – Co-founder (full time)

Will is the technical founder with web, digital & marketing experience, working across marketing strategy for both startups and bluechip clients. Will has developed Odhealth's web platform and brings his years of SEO and PPC experience to driving Odhealth's digital marketing customer growth.

Tom Sheppey – Co-founder (full time)

Tom is an experienced marketer with a background in marketing strategy and app analytics across some of the country's most recognisable brands such as Sky and HM Government. Drawing on his strategic experience, Tom helps to steer Odhealth's business strategy and operations.

Lucia Stansbie - Business Development Manager & Nutritionist (part time)

Lucia honed her sales craft in the world of fashion before following her passion and training as a nutritionist herself - making her the perfect person for Odhealth's partnership development.

J.P. Harrop - Advisory Board Chair & Investor

Group Funds Advisor IQ-EQ.

Jo Barnett-Lamb - Advisor & Investor

Managing Director Head of EMEA Technology & Internet Equity Research at Credit Suisse.

Martine Hillier - Customer Experience (part time)

Martine oversees Odhealth’s customer experience.