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Oracle Corporation
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=== '''Serviceable Obtainable Market (SOM)''' === Oracle Corporation currently holds a share of approximately 2% in the cloud computing market. The company's market presence in the Software-as-a-Service (SaaS) sector stands at around 4%, while its influence in the Infrastructure as a Service (IaaS) segment is limited (Statista, 2022). There exists substantial potential for Oracle to elevate its standing in the Infrastructure as a Service domain over the forthcoming years, mainly fueled by strategic partnerships with Intel and Red Hat, coupled with endorsements from notable entities like Uber, FedEx, Toyota, and Zoom, among others. With Oracle's OCI demonstrating cost-effectiveness (in comparison to its counterparts) and high value, it's anticipated to be widely adopted by various companies aiming to develop AI models such as ChatGPT. As a result, the company is poised to erode the market share of its rivals while concurrently increasing its own. Given its substantial market share in the SaaS segment, an expansion in the IaaS market share is projected to potentially double Oracle's overall cloud computing market share within the upcoming 5 years, potentially reaching around 5%.
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