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Planty
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==Idea== <vimeo>556280342</vimeo> We provide people with an easier way to change the world by eating more plants. Our vision is to build a global consumer food brand to help to shift perceptions on how a plant-based diet can be good for you and good for the planet, and how flash frozen meals for convenience are still super tasty and exciting. The plant-based sector is the fastest-growing area of the food industry with its global market estimated to reach $74b.2n by 2027. The rise in sales is driven by consumers wanting to reduce their animal consumption. In the UK alone, 39% considered themselves as flexitarian in 2019. Since launching in September 2019, we now deliver tasty, healthy, plant-based, chef-prepared meals directly to doors across the UK. We've already sold over 30,000 meals in the first 4 months of 2021 and have reached £43k of monthly revenue this April (Revenue for YE April 2021: £197.8k, -£165.5k EBITDA). All this, and we've been named the “best vegan delivery service in the UK” by Men's Fitness, and built up a 4.8/5 rating on Trustpilot. Funds raised will allow us to hire key talents, expand the variety of our meals and develop new products (desserts & breakfasts), as well as move to a larger commercial kitchen to sustain the demand. There is plenty of room to grow and we are just getting started.
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