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Rejuvenation Water
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==Idea== Rejuvenation Water was launched in 2016 but the concept was born over 10 years previous. When our Founder, Kris Ingham, started taking his diet and fitness much more seriously, in 2005, he focused on the nutrition side of the diet. Being sporty with an on the go lifestyle and an active social University life, Kris had a number of dietitians and nutritionists recommend an amino acid, L Glutamine, to him around the recovery process from exercise and alcohol. When researching further, Kris spotted an opportunity for a genuine ‘health drinks’, which could offer functional benefits without excess sugar or artificial sweeteners. This was the Eureka moment. Kris worked on the concept for Rejuvenation Water in his spare time for over 10 years until, finally, a cancer scare in 2013 prompted him to do something about it. Kris quit his job in finance and with a Virgin start up loan, launched Rejuvenation Water in early 2016. Since inception, Rejuvenation Water has grown listings in both the Grocery and Food Service channels. With listings now in major UK supermarkets such as Tesco, Sainsbury's and Waitrose as well as major Food Service listings such as contract caterers Sodexo, CH&Co and BaxterStorey. The second range of drinks, the hydration+ canned range launch in Spring 2019 and within 6 months had launched in Tesco, Sainsbury's, Costco and Ocado.
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