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=== Streaming Wars = Explosive demand for content === The 2021 theatrical and home/mobile entertainment market globally was a record $99.7 billion, +24% vs 2020. Including pay TV, the value increased to a record $328 billion, beating pre-pandemic figures.* As a result, studios and streamers worldwide plan to increase content spend to a record $230 billion in 2022.** Investing in movies remains one of the more resilient, attractive investment asset classes in the world. However, there are 2 key challenges for investors: early access to deal-flow, and analytics to identify likely βhitsβ. <nowiki>*</nowiki>Motion Picture Association Β **Ampere Analysis
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