Editing UnderPinned

==Summary==

UnderPinned is building the next generation of freelancers with a community-focused EdTech & SaaS platform providing the tools & knowledge they need to thrive. Having launched a profitable accelerator since their last round, they're raising to amplify marketing and further enter US & European markets.

* 0.5% of target market could equate to a bn dollar business (UK, EU & US)
* Community of over 20,000 and growing
* Proven SaaS model with day one unit profitability
* Partnership with the Small Business Commissioner

==Idea==

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Millions of people are looking to build successful freelance businesses but leave education or employment without the knowledge or tools. It can be hard to find clients, manage workloads, ensure you get paid on time and can be lonely. Our platform is geared towards not only technology, but also community and education, making it a more inclusive environment.

We give freelancers a single, dedicated platform to learn how to build a successful business, find clients, manage their work, & help them to get paid on time. Through our accelerator programme, community, & content, we build a connection with users that goes way beyond our tech to ensure everyone thrives. We're fuelled by our passionate community of freelancers.

Our accelerator programme allows us to achieve day one unit profitability before converting users to subscribers. In Jan '21, our first month of programme sales, we made £12,772 in revenue with £8k spent on marketing. Our Jan '20 - Jan '21 EBITDA was -£646k. We're aiming to disrupt the market at a crucial time. A move from traditional employment has accelerated freelancing, due to Covid-19.

Now established in the British freelance market and early traction in the US & EU, this investment will scale our team, marketing & product development as we focus on expanding in these markets. We aim to help millions of freelancers to turn their passion into a thriving business.

==Team==

Albert Azis-Clauson, Co-Founder & CEO

* Built a freelance business consultancy
* Advises government bodies incl. Small Business Commissioner & BEIS on freelancing
* Helped run a media & arts firm supporting new artists
* Judge, Great British Entrepreneur Awards

Jack Williams, Co-Founder and COO

* Freelanced for Harper Collins, Intern Mag & Screen Shot Mag
* Raised £1.4m alongside Albert
* Gives talks at universities on freelancing

Lea Bernetic, CMO

* Pro marketer experienced in launching brands & tech products
* Ran marketing campaigns for lifestyle & tech B2B & B2C startups
* UCA guest lecturer

Jorge Martinez, CPO

* Experienced in SaaS products, digital solutions, UX, gamification, SDLC & growth strategy
* Speaker & workshop instructor. Helped mentor start-ups

Nayen Pankhania, CFO (Part-Time)

* Head of Finance, Dishoom
* Former equity investment professional in public markets
* Former analyst at a multi-billion euro private equity fund
* Worked for Bain & Company
* MSc in Computational Statistics & Machine Learning
* Chartered Financial Analyst

Ciprian Herman, Lead Developer

* Experienced in IT engineering
* Led software development teams
* Worked for SaaS firms like Celestica, ClearCheckbook & Smartcare