Editing Utobo
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'''The simplest platform for creating, teaching, and selling online courses''' | '''The simplest platform for creating, teaching, and selling online courses''' | ||
== Summary == | == Summary == | ||
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== Problem == | == Problem == | ||
== Creators currently use 6-7 tools to create, teach and sell online courses == | |||
Meet Maya. She is a mother of two beautiful kids, and an expert leadership coach for undergraduate students. Her content on “traits of a great leader” and many others are hugely appreciated by many students and parents alike. Now she wants to monetize it to help her family earn extra income. | Meet Maya. She is a mother of two beautiful kids, and an expert leadership coach for undergraduate students. Her content on “traits of a great leader” and many others are hugely appreciated by many students and parents alike. Now she wants to monetize it to help her family earn extra income. | ||
In theory, she can learn how to build an online course platform or hire an agency, but she doesn’t have the budget, expertise, or time to build her own courses selling website. | In theory, she can learn how to build an online course platform or hire an agency, but she doesn’t have the budget, expertise, or time to build her own courses selling website. | ||
She also wants to create her own brand and control her learner’s data. | She also wants to create her own brand and control her learner’s data. | ||
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== Solution == | == Solution == | ||
== utobo is the simplest tool to create, teach & sell courses using a single dashboard == | |||
At utobo, we understood Maya and millions of other creators' frustration with the existing tools. We built the simplest platform for creating, teaching, and monetizing content using one single software. | At utobo, we understood Maya and millions of other creators' frustration with the existing tools. We built the simplest platform for creating, teaching, and monetizing content using one single software. | ||
We have got it all covered with a beautifully designed platform that is seamlessly integrated to give a truly frictionless experience in your journey of becoming an online coaching brand. | We have got it all covered with a beautifully designed platform that is seamlessly integrated to give a truly frictionless experience in your journey of becoming an online coaching brand. | ||
Maya can now run a successful coaching business without learning coding, investing money in hiring an agency, or using 10 odd tools. She can get it up and running on the same day without anyone's help. | Maya can now run a successful coaching business without learning coding, investing money in hiring an agency, or using 10 odd tools. She can get it up and running on the same day without anyone's help. | ||
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== Product == | == Product == | ||
== How it works == | |||
Create: A super easy content builder to help you create different courses, modules, and test series. | |||
* Multimedia formats | * Multimedia formats | ||
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* Flexible publishing | * Flexible publishing | ||
Teach: Now, you don’t have to switch between multiple dashboards to schedule and take live classes. | |||
* BlueJeans and Zoom integrations | * BlueJeans and Zoom integrations | ||
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* Attendance reports | * Attendance reports | ||
Market: Your content is awesome now let’s show it to the world. | |||
* Start sending coupon codes and discounts | * Start sending coupon codes and discounts | ||
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* Just select learners and start sending your promotions | * Just select learners and start sending your promotions | ||
Sell: Get a beautifully designed e-commerce website for your coaching business without writing a single line of code. | |||
* e-Commerce website | * e-Commerce website | ||
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* Use your domain name | * Use your domain name | ||
Get Paid: We don’t charge any transaction fee; you keep what you charge your learners. | |||
* Define your own pricing and course validity | * Define your own pricing and course validity | ||
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== Traction == | == Traction == | ||
== 1,525+ creators from over 50 countries in just 5 months since our launch in Oct 2021 == | |||
=== Accelerator partners === | === Accelerator partners === | ||
=== Awards & recognition === | === Awards & recognition === | ||
=== ''We're not the only ones who think we're awesome'' === | === ''We're not the only ones who think we're awesome'' === | ||
== Customers == | == Customers == | ||
== Don't take our word for it. == | |||
== Hear what our customers say. == | |||
== Business model == | == Business model == | ||
== SaaS-based subscription == | |||
Our monthly or annual SaaS subscription doesn't require any sort of manual intervention, and the growth is completely product-led marketing driven. Our monthly subscription pricing is based on the number of creators and hosting space. We make a 75-80% profit per unit sold. | Our monthly or annual SaaS subscription doesn't require any sort of manual intervention, and the growth is completely product-led marketing driven. Our monthly subscription pricing is based on the number of creators and hosting space. We make a 75-80% profit per unit sold. | ||
We sell a basic plan for $69/month, the premium for $129/month, and the ultimate for $199/month. If customers sign a 1-year license contract, they get to enjoy a 20% discount on annual pricing. Our annual contract value for the Basic plan is $660, the premium plan is $1,236, and the ultimate plan is $1,908. | We sell a basic plan for $69/month, the premium for $129/month, and the ultimate for $199/month. If customers sign a 1-year license contract, they get to enjoy a 20% discount on annual pricing. Our annual contract value for the Basic plan is $660, the premium plan is $1,236, and the ultimate plan is $1,908. | ||
=== Go-to-market strategy === | === Go-to-market strategy === | ||
== Market == | == Market == | ||
== Education is a $4 Trillion market globally—Techcrunch == | |||
Today learning is not limited to certain schools or coaching businesses. Micro entrepreneurs have built a powerful audience base by just featuring their day-to-day life activities and earning a huge amount of money by selling premium content online. Learning from anywhere/anyone and working from any place is the new norm now. | Today learning is not limited to certain schools or coaching businesses. Micro entrepreneurs have built a powerful audience base by just featuring their day-to-day life activities and earning a huge amount of money by selling premium content online. Learning from anywhere/anyone and working from any place is the new norm now. | ||
According to Forbes, YouTube alone is expected to generate $30 billion in revenue from self-made entrepreneurs by the end of this year. | According to Forbes, YouTube alone is expected to generate $30 billion in revenue from self-made entrepreneurs by the end of this year. | ||
Forbes published an article that there are 50 million creators globally, and 2 million Creators are already making six figures. What is more noteworthy beyond the title and lowered barriers to entry are the financial opportunities that come along with becoming a Creator—a new classification of “small business.” | Forbes published an article that there are 50 million creators globally, and 2 million Creators are already making six figures. What is more noteworthy beyond the title and lowered barriers to entry are the financial opportunities that come along with becoming a Creator—a new classification of “small business.” | ||
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== Competition == | == Competition == | ||
== utobo is the simplest yet most powerful tool in the market == | |||
Our core team has over a decade of experience building web and mobile applications for the education sector. We found that the rate of adoption of any SaaS platform is directly proportional to the simplicity, frictionless onboarding experience, and ability to solve the core problems. | Our core team has over a decade of experience building web and mobile applications for the education sector. We found that the rate of adoption of any SaaS platform is directly proportional to the simplicity, frictionless onboarding experience, and ability to solve the core problems. | ||
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== Vision and strategy == | == Vision and strategy == | ||
== Building the easiest Web3 platform utoboverse... == | |||
=== ...for creators and learners to === | |||
=== experience the limitless virtual world. === | |||
Have you wondered how to get into Metaverse and do something productive? At utobo, our tagline is ''innovation and simplicity in everything we do''. | Have you wondered how to get into Metaverse and do something productive? At utobo, our tagline is ''innovation and simplicity in everything we do''. | ||
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== Funding == | == Funding == | ||
5 angel investors from 3 different countries have invested $225k in utobo. One of our investors, Reza Sanaie, is a seasoned entrepreneur who co-founded one of the top fintech companies in Canada (Beanworks) and led to a $100M exit. Our investors trusted our vision when we were building the product; since then, they have been our constant source of support. We are grateful to our early believers and are looking forward to your support in this beautiful journey of making learning economical, collaborative, intuitive, and fun. | 5 angel investors from 3 different countries have invested $225k in utobo. One of our investors, Reza Sanaie, is a seasoned entrepreneur who co-founded one of the top fintech companies in Canada (Beanworks) and led to a $100M exit. Our investors trusted our vision when we were building the product; since then, they have been our constant source of support. We are grateful to our early believers and are looking forward to your support in this beautiful journey of making learning economical, collaborative, intuitive, and fun. | ||
=== Funding & use of proceeds === | === Funding & use of proceeds === | ||
== Founders == | == Founders == | ||
== Raj Sahu == | |||
=== Founder and CEO === | |||
* Mechanical Engineer and Serial Entrepreneur located in Silicon Valley. | * Mechanical Engineer and Serial Entrepreneur located in Silicon Valley. | ||
* Certificate in Blockchain and Cryptocurrency from Stanford University. | * Certificate in Blockchain and Cryptocurrency from Stanford University. |