Editing Feed (section)

==Idea==

With billions of people online, there is an audience within reach for every creator. But how can they find those people when faced with limited time, marketing knowledge & resources?

That’s why we built Feed: a platform that automates the entire digital advertising process.

The creator simply has to connect their social media accounts and set a budget. That's all Feed needs to create ads that reach new people and convert engaged audiences into loyal fans over time.

Creators can focus on what they do best, while Feed optimises their ads round the clock through constant A/B testing of the creator's posts.

We plan to charge an affordable service fee on each creator's ad budget, rather than an expensive subscription; 100% of users who have given feedback approved of this pricing model.

Unlike existing platforms (which in our view are too complex, time consuming and expensive for creators) Feed caters for any levels of budget, requires no marketing knowledge and takes minutes to get started.

The beta platform is integrated with Facebook's & Instagram's ad network, and now has over 500 creators on board. Feed's ads perform 450% better than average on Facebook & Instagram (on metrics like CPC).

Music is our beachhead, yet there's huge potential to expand beyond this: over 100 non-music users are already on the beta programme.

Funds will be spent on launching the paid version of Feed on Q4.