Salinity Solutions and Killing Kittens: Difference between pages

Revision as of 15:32, 17 May 2022

Summary

Killing Kittens is a social networking app for sex-positive people, creating an empowered global community & sexual liberation movement. Via their app & events, KK provides a platform for its 150k+ users to enjoy premium features through upgrades & luxury adult brands; sat within a ~$100bn industry.

Intersecting dating and sex-tech industries worth up to $100bn globally
Already with 150k+ users
Premium subscriptions up 154.9%+ Jan-Dec 2021
Expansive proprietary technology

Idea

The Killing Kittens app has become a global movement with over 150,000 members of all genders and sexualities who come to KK for dating, community, events, education and content from creators and sex-educators.

At KK, we level the playing field when it comes to sex and dating. We empower those who have been disenfranchised to access pleasure and nourish their sex lives both online and offline.

We’ve grown and built our own proprietary technology after 3 successful raises, and in 2021, our social network facilitated:

7.7m chat messages sent
84,000 connections created between members
33.9% growth in signups (Jan-Dec '21)
154.9% increase in premium upgrades (Jan-Dec '21)

From a B2B view, sex-tech, sexual wellness, adult dating and lingerie brands face ad restrictions on major social platforms, leaving digital ad revenue on the table for the taking. KK provides a solution for these brands to reach their audience in a hyper-targeted way.

We believe we can be the home for these premium adult brands making up an estimated $100bn industry, who have more limited options for advertising.

Our next steps are to:

Roll out more features and improvements to the Tech
Implement a paid marketing strategy with a plan to expand effectively into our first major US city
Prepare for a larger Series A round in 2023

Team

SENIOR TEAM

Emma Sayle - Founder and CEO

Emma personifies the brand and leads all public appearances and press relations, where she appears in national and international media from TV shows to broadsheets to radio debates and corporate talks, as well as hosting KK video content and podcasts. She is the figurehead of KK and gives a voice to the disenfranchised who are taking control of their sexuality.

Hadleigh Bolt - COO

Hadleigh leads the company strategy, product development and digital activities. He operates at the critical intersection of the business needs and technical architecture to ensure that all verticals of KK align. Using his experience across different sectors and company stages to help ensure that overall commercial growth is continued. He now leads point on investor discussions.

CORE TEAM

Our KK family is made up of 7 core members with varied experience in creating digital products, hosting events, operations and community management. We also join forces with over 25 freelancers and contractors across 3 continents that help KK be the movement that it is today.

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 ==Summary==
-Salinity Solutions is developing an innovative technology to clean up the world’s water treatment industries. Its first application aims to reduce the high carbon footprint of lithium extraction and help create a cleaner way to fuel our demand for electric vehicle batteries.
+Killing Kittens is a social networking app for sex-positive people, creating an empowered global community & sexual liberation movement. Via their app & events, KK provides a platform for its 150k+ users to enjoy premium features through upgrades & luxury adult brands; sat within a ~$100bn industry.
-* Desalination tech designed to enable more efficient lithium production
+* Intersecting dating and sex-tech industries worth up to $100bn globally
-* Global lithium market estimated to grow x20 by 2040
+* Already with 150k+ users
-* The technology has received over £3m of R&D investment, with patents pending
+* Premium subscriptions up 154.9%+ Jan-Dec 2021
-* Field trials planned in 2021 with Cornish Lithium
+* Expansive proprietary technology
 ==Idea==
-<vimeo>618987246</vimeo>
+<html>
+<iframe width="560" height="315" src="https://player.vimeo.com/video/677662700?h=b387adc734" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe>
+</html>
-The explosion in demand for electric vehicles to replace hydrocarbon fuelled vehicles creates an uncomfortable paradox: extracting the lithium to manufacture batteries currently has a devastating environmental impact, scarring landscapes with vast open cast mines, toxic evaporation lakes and high CO2 emissions.
+The Killing Kittens app has become a global movement with over 150,000 members of all genders and sexualities who come to KK for dating, community, events, education and content from creators and sex-educators.
-Direct lithium extraction from groundwater is a promising alternative. However, systems currently used to concentrate water to enable extraction have a large footprint and require a lot of energy.
+At KK, we level the playing field when it comes to sex and dating. We empower those who have been disenfranchised to access pleasure and nourish their sex lives both online and offline.
-Salinity Solutions is developing a cleaner, more sustainable solution. Our licensed technology, protected by patent applications has two potential advantages: it’s up to 50% more efficient than traditional brine concentration, with a 50% smaller footprint. It promises a new, cleaner solution that we calculate to be commercially viable, and can even be deployed off-grid.
+We’ve grown and built our own proprietary technology after 3 successful raises, and in 2021, our social network facilitated:
-Lithium extraction is just the beginning. We believe that our technology has the potential to enable cleaner desalination across a range of polluting industries, with a total market projected to be worth $26bn by 2025. This will help to drive scale and growth for Salinity Solutions and it will enable industrial and mineral extraction processes to operate more sustainably.
+* 7.7m chat messages sent
+* 84,000 connections created between members
+* 33.9% growth in signups (Jan-Dec '21)
+* 154.9% increase in premium upgrades (Jan-Dec '21)
-Your investment will enable us to build the first in-field trial system with Cornish Lithium in the UK and secure our first customer orders.
+From a B2B view, sex-tech, sexual wellness, adult dating and lingerie brands face ad restrictions on major social platforms, leaving digital ad revenue on the table for the taking. KK provides a solution for these brands to reach their audience in a hyper-targeted way.
-==Team==
+We believe we can be the home for these premium adult brands making up an estimated $100bn industry, who have more limited options for advertising.
-Salinity Solutions is supported by Clean Engineering – an investment company that specialises in co-developing sustainable engineering start-ups using a methodology developed by Productiv that has been refined through 50 projects. They provide support with product development, process, production and people, as well as capital.
+Our next steps are to:
-Our experienced team is ready to bring the product through development to market:
+* Roll out more features and improvements to the Tech
+* Implement a paid marketing strategy with a plan to expand effectively into our first major US city
+* Prepare for a larger Series A round in 2023
-'''Tim Naughton Founder, CTO BEng'''
+==Team==
-Engineer, delivery, product. 5 years of salinity technology R&D at Aston & Birmingham Universities. Led Salinity Solutions through the ICURe program, securing grant & equity funding.
-'''Richard Bruges CEO, MBA BSc'''
-Leader, strategy, process. 30+ years industrial product & market development, founder of Productiv and The Proving Factory and CEO of Clean Engineering. BSc Mech Eng, Executive MBA.
-'''Antony Cockle CCO, MSc (Part Time)'''
-Mentor, sales, culture. Sales & team development across sectors since 1992, performance improvement of start-ups to scale-ups. Fellow of the Institute of Leadership and Management.
+=== SENIOR TEAM ===
+'''Emma Sayle - Founder and CEO'''
-'''Elizabeth Dainty CFO, ACA (Part Time)'''
+Emma personifies the brand and leads all public appearances and press relations, where she appears in national and international media from TV shows to broadsheets to radio debates and corporate talks, as well as hosting KK video content and podcasts. She is the figurehead of KK and gives a voice to the disenfranchised who are taking control of their sexuality.
-Finance, cash, control. Experienced chartered accountant and financial controller. Supported multiple start-ups and university spinouts. Expert in grant funding; ACA.
+'''Hadleigh Bolt - COO'''
-'''Philip Davies Advisor, PhD'''
+Hadleigh leads the company strategy, product development and digital activities. He operates at the critical intersection of the business needs and technical architecture to ensure that all verticals of KK align. Using his experience across different sectors and company stages to help ensure that overall commercial growth is continued. He now leads point on investor discussions.
-Academic, vision, research. Professor of Water Technology University of Birmingham. Board member European Desalination Society.
+=== CORE TEAM ===
-[[Category:Thesis]]
+Our KK family is made up of 7 core members with varied experience in creating digital products, hosting events, operations and community management. We also join forces with over 25 freelancers and contractors across 3 continents that help KK be the movement that it is today.
-[[Category:Equities]]