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BP p.l.c.
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== '''<u>Industry Overview</u>''' == BP operates in the global energy industry, where it is one of the leaders. It operates in all 3 major areas of the industry: power generations, transmission and distribution networks along with metering and sales. === Industry drivers === # Growing economy - an increasing number of factories, offices and other industrial institutions need energy supply. # Growing population - increased usage of electricity, more vehicles being purchased and used all contribute to an increased demand for energy. # Rise in urbanisation - increasing number of people move into cities and adopt a lifestyle with which energy consumption is higher. === Total Addressable Market === Here the total addressable market (TAM) is defined as the global power generation market and is estimated to be $1.94 trillion in size.<ref name=":0">[https://www.precedenceresearch.com/power-generation-market#:~:text=The%20global%20power%20generation%20market%20size%20was%20accounted%20at%20USD,8.04%25%20from%202023%20to%202032. https://www.precedenceresearch.com/power-generation-market#:~:text=The%20global%20power%20generation%20market%20size%20was%20accounted%20at%20USD,8.04%25%20from%202023%20to%202032.]</ref> [[File:Screenshot 2023-08-22 at 16.45.44.png|left|thumb|451x451px]] It is forecasted to continue growing, reaching $3.9 trillion by 2032.<ref name=":0" /> === Serviceable Available Market === Here the serviceable available market (SAM) is defined as the global oil refinery market and is estimated to be $563.3 billion in size. === Serviceable Obtainable Market === Here the serviceable obtainable market (SOM) is defined as the global oil refinery market and is estimated to be $563.3 billion in size. The global oil refinery market is expected to grow with a compound annual growth rate of 1.9% until 2032. <ref>https://www.bicmagazine.com/departments/operations/global-oil-refinery-market-is-projected-to-grow/</ref> [[File:Screenshot 2023-08-22 at 17.17.16.png|left|thumb|570x570px]]
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