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[[File:Musiversal logo.png|200px]] | [[File:Musiversal logo.png|200px]] | ||
The world's first fully remote recording studio and music production marketplace. | The world's first fully remote recording studio and music production marketplace. | ||
==Summary== | |||
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The world's first fully remote recording studio and music production marketplace | The world's first fully remote recording studio and music production marketplace | ||
Created by musicians, for musicians, | Created by musicians, for musicians, we are uniquely positioned to become the world’s #1 platform for music production. Here’s why: | ||
# A first for the industry, | # A first for the industry, we're creating jobs and stability for musicians, who are paid a salary of $48,000 full time in the US | ||
# This dramatically cuts the cost of a music production session, by 10X | # This dramatically cuts the cost of a music production session, by 10X | ||
# | # We have unique booking & file management systems to make the process from musical idea to fully produced song as easy & efficient as possible | ||
# | # We bring hundreds of thousands of existing & new music creators to the market, through the massive disruption in price & efficiency, whilst levelling up quality at the same time | ||
# A positive cycle is created. More users = more jobs for musicians. | # A positive cycle is created. More users = more jobs for musicians. | ||
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== | ==We're transforming how music is made== | ||
Millions of people have an innate desire to create music. Chances are, even if you don’t consider yourself a music creator you’ve probably come up with a melody at some point in your life. And that very idea, perhaps a powerful one, is still sitting in your drafts, unrealized; still just a pipe-dream waiting to come alive. | Millions of people have an innate desire to create music. Chances are, even if you don’t consider yourself a music creator you’ve probably come up with a melody at some point in your life. And that very idea, perhaps a powerful one, is still sitting in your drafts, unrealized; still just a pipe-dream waiting to come alive. | ||
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The barrier is so high that making great music is reserved for the elite few. 📛 | The barrier is so high that making great music is reserved for the elite few. 📛 | ||
We're here to change that...✅ | |||
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==The Solution== | ==The Solution== | ||
We created the Musiversal Studio to remove those barriers. We’ve made it easier than ever to turn a musical idea into a reality, so that now, you can finally create that song you’ve been sitting on and share it with the world. 🎶 | |||
From the comfort of home, you can collaborate in real time with an incredible bassist in New York, a singer in London or a 10x Grammy-winning mastering engineer in Rio, watching your own musical ideas come to life in front of your own eyes. 🤩 | From the comfort of home, you can collaborate in real time with an incredible bassist in New York, a singer in London or a 10x Grammy-winning mastering engineer in Rio, watching your own musical ideas come to life in front of your own eyes. 🤩 | ||
==Traction - | ==Traction - we're heading in the right direction!== | ||
Since launching just over 1 year ago, | Since launching just over 1 year ago, we've achieved a lot and proven that we're capable of becoming the market leader... | ||
📈 | 📈 We've hit 500 active subscribers, $40k MRR and growing 15% MoM | ||
🌟 | 🌟 We've delivered over 25,000 sessions with 98% being rated 5* | ||
🏆 | 🏆 We've produced over 8,000 songs with one recently winning a Latin-GRAMMY Award | ||
💰 | 💰 We're making 25% gross profit margins on every session, so there's a trajectory towards being profitable in the near future... | ||
🚀 | 🚀 We're headed for 4x subscriber & revenue growth in 2022 | ||
==Competitive Advantage - Creating a 10x price disruption== | ==Competitive Advantage - Creating a 10x price disruption== | ||
What's unique about Musiversal is that, whilst providing a professional and top-rate service, | What's unique about Musiversal is that, whilst providing a professional and top-rate service, we're also the most affordable music production service on the market. 💰 | ||
Offering both superior quality and unbeatable prices sounds, well... simply too good to be true. And to be fair, that's what all of | Offering both superior quality and unbeatable prices sounds, well... simply too good to be true. And to be fair, that's what all of our customers said before they tried it for themselves, as well. 😅 | ||
So what's the underlying magic? | So what's the underlying magic? | ||
Well, unlike your standard marketplace which offers up expensive rates with a pay-per-gig model, | Well, unlike your standard marketplace which offers up expensive rates with a pay-per-gig model, we actually hire our supply of musicians and pay them a monthly salary. This results in substantially lower cost per session, and in turn a massive price reduction for customers. | ||
For example, one of | For example, one of our musicians is on a competing marketplace charging $200 per session. You can book that same musician on Musiversal, included in the subscription, for $20 a session. | ||
There are 3 key problems | There are 3 key problems we are addressing today that competitors are not: | ||
# It's expensive. 👎 One session, e.g. one instrument recorded live on your song, costs ~$150. This is inaccessible to most music creators and is the main reason why making real music is out of reach for most people. | # It's expensive. 👎 One session, e.g. one instrument recorded live on your song, costs ~$150. This is inaccessible to most music creators and is the main reason why making real music is out of reach for most people. | ||
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==Making a real difference in the music industry== | ==Making a real difference in the music industry== | ||
We're the first marketplace in the music industry to create well-paying, stable jobs for musicians. This is transformative for the industry, which is well-known for being notoriously difficult to make a living from music. 🏆 | |||
Musicians can now make a living from doing what they do best, whilst mastering their craft, enjoying a high quality of life and even buying mortgages on their first homes. (Read what | Musicians can now make a living from doing what they do best, whilst mastering their craft, enjoying a high quality of life and even buying mortgages on their first homes. (Read what our musicians have to say in our blog 😍) | ||
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Offline recording studios are becoming a thing of the past; remote collaboration is the new way to make music. | Offline recording studios are becoming a thing of the past; remote collaboration is the new way to make music. | ||
== Business Model - So where | == Business Model - So where are we heading? == | ||
In 2025, Spotify estimates that there will be 50 million music creators on their platform. And those 50 million music creators have to be making their music somewhere. The question is where...🤷🏻♂️ | In 2025, Spotify estimates that there will be 50 million music creators on their platform. And those 50 million music creators have to be making their music somewhere. The question is where...🤷🏻♂️ | ||
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We’re aiming to become the world’s #1 platform for producing music globally 🚀 | We’re aiming to become the world’s #1 platform for producing music globally 🚀 | ||
But before that, | But before that, we're aiming to be a unicorn* in the next 4 years, something which we believe is very possible, and achievable with just 60k subscribers 🦄 | ||
*A unicorn is a company worth over a $1Billion dollars in valuation. | |||
== Customer Love == | == Customer Love == | ||
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Since Day One of launching the Musiversal Studio, we've received incredible feedback and support from the community. ❤️ | Since Day One of launching the Musiversal Studio, we've received incredible feedback and support from the community. ❤️ | ||
In today's world where collaborating remotely is becoming the new norm, | In today's world where collaborating remotely is becoming the new norm, our customers are telling us that the time for this kind of product has finally arrived. This really is how music will be made around the world in future! 🌍 | ||
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Serial Entrepreneur; 30K+Mins. Hollywood Productions | NYU Ms.C - Film Scoring. | Serial Entrepreneur; 30K+Mins. Hollywood Productions | NYU Ms.C - Film Scoring. | ||
We are lifelong musicians, creators, and technologists on a mission to create a more sustainable, equitable, and accessible world for musicians, producers, and the industry at large. | |||
'''Xavier Jameson, Co-Founder & Product''' | '''Xavier Jameson, Co-Founder & Product''' | ||
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Musiversal is on a mission to transform how music is made across the globe, whilst enabling anyone to become a music creator. And at the same time, reward those with creative talent with well-paying, stable jobs, unlike the big players today who put creative talent at the bottom of the pile. | Musiversal is on a mission to transform how music is made across the globe, whilst enabling anyone to become a music creator. And at the same time, reward those with creative talent with well-paying, stable jobs, unlike the big players today who put creative talent at the bottom of the pile. | ||
Since the beginning, we've been building Musiversal with | Since the beginning, we've been building Musiversal with our community, in order to provide the world's best experience for making music. We believe that crowdfunding is an amazing way to further strengthen our relationship with the music community and grow as a raving, musical tribe, together. | ||
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After just 2 weeks of Zoom calls with | After just 2 weeks of Zoom calls with our subscribers, we secured $500,000 in verbal commitments, which is why we decided to increase our initial goal and give all of our customers the opportunity to invest in Musiversal. 🤝 | ||
Outside of | Outside of our own community, we're also convinced that many more musicians and investors will want to get behind Musiversal, to not only transform how music is made but create thousands of jobs for musicians in a tough, gig-based industry, and help us become the market leader within just a couple of years. 📈 | ||
As a result of this crowdfunding campaign, we'll be able to: | As a result of this crowdfunding campaign, we'll be able to: | ||
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* Put Musiversal in a really strong position to raise a Series A investment round next year, which will help us scale and become a dominant player in the industry | * Put Musiversal in a really strong position to raise a Series A investment round next year, which will help us scale and become a dominant player in the industry | ||
* Whilst also giving investors a sizeable return on investment in the years to come 💪 | * Whilst also giving investors a sizeable return on investment in the years to come 💪 | ||
Together, we're making a music industry that works for everyone. And we couldn't be more excited to invite you to be a part of our journey! ✨ | |||
==Actions== | ==Actions== | ||
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To learn more about Musiversal, click [mailto:xavier@musiversal.com here]. | To learn more about Musiversal, click [mailto:xavier@musiversal.com here]. | ||