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Porter
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== Operations<ref name=":0" /> == Porter is a company that wants to make travel booking better. It's building a travel site, designed to make the whole process of travel as simple and enjoyable as possible, from discovery and booking, through to experiencing and enjoying. In the UK, 43% of holiday-makers spend more time planning their holiday, than time away. 1 in 3 UK travellers suffer from shoppers anxiety. Porter is building a digital travel companion, that's with you throughout your travel experience. Based on your personal preferences, the app provides smart recommendations, matched to you. The company's smart recommender system allows it to plug in thousands of data points and options, and turn them into a shortlist of the results that it thinks is right for you.
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