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Sea Limited was built in the success and currently relying on its digital entertainment brand, Garena. The company was the first to acquire licenses to distribute third-party, extremely popular video games to a massive geographical region. They were therefore much anticipated and Garena automatically established a monopoly in the market. However, the company's investments didn't only focus on distributing third-party games, as Garena has published many original games such as Free Fire, which was the most downloaded mobile game worldwide in 2019 and 2020 and continues to be a major revenue stream.<ref>Sea Limited Stock: This Digital Ecosystem Still Has Upside (NYSE:SE) | Seeking Alpha</ref>
Sea Limited was built in the success and currently relying on its digital entertainment brand, Garena. The company was the first to acquire licenses to distribute third-party, extremely popular video games to a massive geographical region. They were therefore much anticipated and Garena automatically established a monopoly in the market. However, the company's investments didn't only focus on distributing third-party games, as Garena has published many original games such as Free Fire, which was the most downloaded mobile game worldwide in 2019 and 2020 and continues to be a major revenue stream.<ref>Sea Limited Stock: This Digital Ecosystem Still Has Upside (NYSE:SE) | Seeking Alpha</ref>


Another notable investment was in subsidies
Another notable investment was in subsidies to local express delivery services that led to rapid development of the industry. Until Shopee's emergence in 2017, delivery in Southeast Asia was very expensive and slow, ranging from a week for e-commerce purchases to a year for international parcels. With this investment, Shopee managed to provide delivery of 1-3 days and even offered free shipping, attracting an extensive amount of customers and led users to order via the platform even if they had originally seen the product advertised in other e-commerce companies.<ref>Here’s how Lazada lost its lead to Shopee in Southeast Asia (Part 2 of 2) | KrASIA (kr-asia.com)</ref>


==== Innovation ====
==== Innovation ====

Revision as of 17:25, 24 August 2023

Summary

Sea Limited, together with its subsidiaries, engages in the digital entertainment, e-commerce, and digital financial service businesses in Southeast Asia, Latin America, rest of Asia, and internationally. It offers Garena digital entertainment platform for users to access mobile and PC online games, as well as eSports operations; and access to other entertainment content, including livestreaming of gameplay and social features, such as user chat and online forums. The company also operates Shopee e-commerce platform, a mobile-centric marketplace that provides integrated payment and logistics infrastructure and seller services. In addition, it offers SeaMoney digital financial services to individuals and businesses, including offline and online mobile wallet, and payment processing services, as well as other offerings across credit, insurtech, and digital bank services under the ShopeePay, SPayLater, SeaBank, and other digital financial services brands; and payment processing services for Shopee. The company was formerly known as Garena Interactive Holding Limited and changed its name to Sea Limited in April 2017. Sea Limited was incorporated in 2009 and is headquartered in Singapore.

Strategy and Outlook

History

Sea Limited was founded in 2009, initially as Garena, by Singaporean entrepreneur Forrest Li.[1] The company was specialising in video game development, publishment and distribution. Through its platform, Garena+, it distributed major game titles across Taiwan and Southeast Asia including League of Legends[2], Heroes of Newerth[3], FIFA Online 4 and Call of Duty: Mobile[4]. By 2014 it was valued at $1bn and was named the biggest internet company in Singapore.[5] In 2017 the company acquired $550 million through a round of funding and rebranded itself as Sea Limited, maintaining the Garena digital entertainment branch, and additionally introducing the e-commerce and online financial services platforms, Shopee and SeaMoney. [6] The same year, it went public starting at $15 per share[7],aiming to raise $1 bn [8]. In 2020, Sea Limited acquired Singaporean football club Home United FC and rebranded it as Lion City Sailors FC[9], which made its debut in the upcoming Singaporean Premier League (SPL) season. In 2021, Sea Limited secured Southeast Asia's largest ever funding, raising $6bn by selling $3.5bn of equity and $2.5bn of convertible bond.[10] In 2021, the Chinese company Tencent that owned 21.3% of Sea Limited's shares, announced a divesting of almost 15 million class A shares to raise a $3bn fund for other investments and activities.[11] In 2023, a variety of factors including macroeconomic instability, increased interest rates and failed investments such as FTX, led Sea Limited to disband its investment arm.[12]

Mission Statement

As mentioned in Sea Limited's website, the mission of the company is to "to better the lives of consumers and small businesses with technology"[13]. The company highlights its commitment to driving innovation, growth, and positive impact in the markets it operates. Moreover Sea Limited strives to empower individuals and communities across Southeast Asia and beyond, by aiming on a culture of continuous innovation, fostering meaningful connections, and enhancing financial inclusion.[14]

Marketing and growth strategy

Product diversification and ecosystem

Sea Limited focuses on product diversification, which enables the company to target a wide range of consumer groups, and attract an extensive amount of total customers. At the same time, the company has interconnected its platforms in a way that introduces customers of one sector to the others, integrating them into the Sea ecosystem. A great example of that strategy is the Free Fire, Garena's extremely popular mobile game, and Shopee's interconnection, as users of Free Fire are offered promotions and discounts for Shopee through the game. This proved successful, with Shopee increasing its quarterly revenue by $200 million in the second quarter of 2021.[15]

Investments and game development

Sea Limited was built in the success and currently relying on its digital entertainment brand, Garena. The company was the first to acquire licenses to distribute third-party, extremely popular video games to a massive geographical region. They were therefore much anticipated and Garena automatically established a monopoly in the market. However, the company's investments didn't only focus on distributing third-party games, as Garena has published many original games such as Free Fire, which was the most downloaded mobile game worldwide in 2019 and 2020 and continues to be a major revenue stream.[16]

Another notable investment was in subsidies to local express delivery services that led to rapid development of the industry. Until Shopee's emergence in 2017, delivery in Southeast Asia was very expensive and slow, ranging from a week for e-commerce purchases to a year for international parcels. With this investment, Shopee managed to provide delivery of 1-3 days and even offered free shipping, attracting an extensive amount of customers and led users to order via the platform even if they had originally seen the product advertised in other e-commerce companies.[17]

Innovation

On top of that, the innovation of the company is notable, as it adapted the platform to regions it is operating and included exclusive features. It adjusted the prices for in-game purchases depending on the country, introduced its own platform currency "Garena Shells"[18] and created game characters that represent the cultures of the countries it is targeting.

Shopee has also shown a great deal of innovation, by offering the shopping security feature "Shopee Guarantee", that freezes the payment to the seller until the buyer has confirmed they received the order in good condition. The importance of this feature is highlighted by a 14.7% increase in customer complaints for e-commerce purchases that was reported by the Consumers Association of Singapore (CASE), differentiating Shopee from other e-commerce giants, such as AliExpress and Lazada.[19]

Sector and Income Breakdown

Subsidiaries

Sea Limited, as mentioned, owns several subsidiaries including the digital entertainment company Garena, the e-commerce platform Shopee and the digital financial services company SeaMoney, therefore operating in 3 different markets. [20]

Garena

Shopee

SeaMoney

Segments of operation

Main streams of income

Corporate Governance

The Team

Ownership Structure

Market

Total Addressable Market

Key Market Drivers

Key Market Challenges and Risks

Market Share Breakdown

Financials

Historic

Most recent quarter

Most recent year

All periods

Year Year end date Income Statement Balance Sheet
Revenues($thousands) Net losses ($thousands) Total Assets($million)
22 31/12/2018 826,968 -961,241 N/A
23 31/12/2019 2,175,378 -1,462,799 5,224,169
24 31/12/2020 4,375,664 -1,618,056 10,455,671
25 31/12/2021 9,955,190 -2,046,759 18,756,025
26 31/12/2022 12,449,705 -1,651,421 17,002,796
Breakdown of Sea Limited's operating expenses for 2022






Forward

Method

Financial Forecasts

Year Revenue ($thousands) Gross Profit ($thousands)
Forecast Lower-bound value Upper-bound value Forecast Lower-bound value Upper-bound value
2024 15,744,835 13,081,969 18,407,702 6,489,624 5,187,205 7,792,042
2025 18,910,452 16,164,985 21,655,918 7,891,384 6,434,652 9,348,115
2026 22,076,068 19,249,784 24,902,353 9,293,143 7,696,416 10,889,871
2027 25,241,685 22,336,213 28,147,156 10,694,903 8,969,007 12,420,799
2028 28,407,301 25,424,142 31,390,460 12,096,663 10,250,152 13,943,173
Gross profit historical (2018-2022) and forecasted (2023-2027) values for Sea Limited
Revenue historical (2018-2022) and forecasted (2023-2027) values for Sea Limited

Revenues and gross profit are steeply increasing, but after applying operating expenses, the company reports an increasing loss every year. This is attributed to disproportionate increase of operating expenses year by year, which outweigh the increase in revenues.

Sea Limited's great investment in subsidies to local express delivery companies were one of the major operational expenses that keep Shopee, and by extension the entire company from being profitable.[21]

Risk Analysis

Valuation

Appendix

Income Statement

Year end date 31/12/2022 31/12/2021 31/12/2020 31/12/2019 31/12/2018
Total Revenue ($million) 12,449,705 9,955,190 4,375,664 2,175,378 826,968
Cost of Revenue ($million) -7,264,428 -6,059,455 -3,026,759 -1,570,458 -812,210
Gross Profit ($million) 5,185,277 3,895,735 1,348,905 604,920 14,758
Operating Income/Expenses
Research and Development ($million) -1,376,501 -831,703 -353,785 -156,634 -67,529
General and Admin. ($million) -1,437,612 -987,868 -599,706 -385,865 -240,781
Sales and marketing ($million) -3,269,223 -3,829,743 -1,830,875 -969,543 -705,015
Other Operating Income ($million) 279,184 287,946 189,645 15,890 9,799
Provision for credit losses ($million) -513,690 -117,427 -57,509 -- --
Goodwill ($million) -354,943 -- -- -- --
Total operating expenses ($million) -6,672,785 -5,478,795 -2,652,230 -1,496,152 -1,003,526
Operating Loss ($million) -1,487,508 -1,583,060 -1,303,325 -891,232 -988,768
Interest income/expense and others* ($million) -13,025 -132,124 -179,913 -477,387 34,888
Earnings/Losses Before Tax ($million) -1,500,533 -1,715,184 -1,483,238 -1,368,619 -953,880
Income Tax ($million) -168,395 -332,865 -141,640 -85,864 -4,088
Share of results of equity investees ($million) 11,156 5,019 721 -3,239 3,066
Net loss ($million) -1,657,772 -2,043,030 -1,624,157 -1,457,722 -961,034
Net income/loss attributable to non-controlling interests ($million) 6,351 -3,729 6,101 -5,077 -207
Net Loss Applicable to Common Shareholders ($million) -1,651,421 -2,046,759 -1,618,056 -1,462,799 -961,241

Cash Flow Statement

Year end date 31/12/2022 31/12/2021 31/12/2020 31/12/2019 31/12/2018
Net Income ($ thousands) -1,657,772 -2,043,030 -1,624,157 -1,457,722 -961,034
Cash Flows-Operating Activities
Depreciation ($ thousands) 428,344 279,032 169,067 116,783 54,902
Other Adjustments ($thousands)* 1,543,364 696,427 484,793 628,741 38,100
Operating cash flows before changes in working capital ($ thousands) 313,936 -1,067,571 -970,297 -712,198 -868,032
Changes in Operating Activities
Accounts Receivable ($ thousands) 98,981 -37,066 -174,767 -86,546 -38,524
Accounts Payable ($ thousands) 43,311 99,639 50,860 31,381 29,733
Changes in Inventories ($ thousands) 1,441 -62,735 -38,528 11,762 -28,465
Deferred revenue ($ thousands) -1,093,229 314,048 1,162,399 637,214 204,161
Lease Liabilities ($ thousands) 385,911 429,366 46,352 70,901 --
Other Operating Activities ($ thousands) * -492,107 -534,603 -490,448 -594,847 -662,125
Net Cash Flow-Operating ($ thousands) -1,055,692 208,649 555,868 69,865 -495,220
Cash Flows-Investing Activities
Capital Expenditures ($ thousands) -924,178 -772,177 -336,274 -239,844 -177,343
Investments($ thousands) -2,630,842 -2,505,358 -219,548 -118,462 -69,641
Other Investing Activities ($ thousands) 1,126,211 -489,738 -331,090 -4,913 22,456
Net Cash Flows-Investing ($ thousands) -2,428,809 -3,767,273 -886,912 -363,219 -224,528
Cash Flows-Financing Activities
Proceeds from issuance of convertible notes ($ thousands) -- 2,846,250 1,141,362 1,138,500 564,938
Proceeds from issuance of shares ($ thousands) 50,211 4,050,055 2,970,248 1,538,802 4,574
Net Borrowings ($ thousands) -68238 114035 -30609 -2003 -643
Other Financing Activities ($ thousands) 418,283 391,249 -347,869 -95,704 -22,241
Net Cash Flows-Financing ($ thousands) 400,256 7,401,589 3,733,132 2,579,595 546,628
Effect of Exchange Rate ($million) -143,511 -58,218 80,727 25,025 -12,546
Net Increase/Decrease in Cash Flow ($ thousands) -3,227,756 3,784,747 3,482,815 2,311,266 -185,666
Cash flow at beginning of year ($ thousands) 10838140 7053393 3570578 1259312 1,444,978
Cash flow at end of year ($ thousands) 7,610,384 10,838,140 7,053,393 3,570,578 1,259,312


Balance Sheet

Year end date 31/12/2022 31/12/2021 31/12/2020 31/12/2019
Current Assets
Cash and Cash Equivalents ($thousands) 6,029,859 9,247,762 6,166,880 3,118,988
Short-Term Investments ($thousands) 864,258 911,281 126,099 102,324
Net Receivables ($thousands) 2322581 1,889,262 648,936 187,035
Inventory ($thousands) 109,668 117,499 64,219 26,932
Other Current Assets ($thousands) 3,361,646 2,969,593 1,932,870 974,860
Total Current Assets ($thousands) 12,688,012 15,135,397 8,939,004 4,410,139
Long-Term Assets
Long-Term Investments ($thousands) 1,253,593 1,052,861 190,482 113,797
Fixed Assets ($thousands) 1,387,895 1,029,963 386,401 318,620
Goodwill ($thousands) 230,208 539,624 216,278 30,952
Intangible Assets ($thousands) 65,019 52,517 39,773 15,020
Other Assets ($thousands) 1,132,843 841,908 583,829 265,301
Deferred Asset Charges ($thousands) 245,226 103,755 99,904 70,340
Total Long-Term Assets ($thousands) 4,314,784 3,620,628 1,516,667 814,030
Total Assets ($thousands) 17,002,796 18,756,025 10,455,671 5,224,169
Current Liabilities
Accounts Payable ($thousands) 258,648 213,580 121,637 69,370
Short-Term Debt / Current Portion of Long-Term Debt ($thousands) 88,410 100,000 -- 1,258
Accrued expenses and other payables ($thousands) 1,396,613 1,519,938 2,033,461 980,805
Escrow payables and advances from customers($thousands) 1,862,325 1,789,973 161,379 65,062
Deferred revenue ($thousands) 1,535,083 2,644,463 2,150,165 1,097,868
Other Current Liabilities ($thousands) 1,794,613 908,482 169,425 148,003
Total Current Liabilities ($thousands) 6,935,692 7,176,436 4,636,067 2,362,366
Long-term Liabilities
Accrued expenses and other payables ($thousands) 87,072 76,234 36,159 25,802
Operating Lease Liabilities ($thousands) 756,818 491,313 177,870 144,000
Other Liabilities ($thousands) 107 107 107 1,334
Deferred Liability Charges ($thousands) 73,533 111,818 344,823 161,683
Convertible notes ($thousands) 3,338,750 3,475,708 1,840,406 1,356,332
Total long-term liabilities ($thousands) 4,256,280 4,155,180 2,399,365 1,689,151
Total Liabilities ($thousands) 11,191,972 11,331,616 7,035,432 4,051,517
Stock Holders Equity
Common Stocks ($thousands) 281 278 225 230
Capital Surplus ($thousands) 14,559,690 14,622,292 8,526,571 4,687,284
Statutory reserves ($thousands) 12,490 6,144 2,363 46
Accumulated deficit ($thousands) -8,745,541 -7,201,498 -5,150,958 -3,530,585
Other Equity ($thousands) -16,096 -2,807 42,038 15,677
Total Equity ($thousands) 5,810,824 7,424,409 3,420,239 1,172,652
Total Liabilities & Equity ($thousands) 17,002,796 18,756,025 10,455,671 5,224,169

Financial Ratios

Year End Date 2022 2021 2020 2019 2018
Current Ratio 183% 211% 193% 187% N/A
Quick Ratio 120% 155% 147% 140% N/A
Cash Ratio 87% 129% 133% 132% N/A
Gross Margin 42% 39% 31% 28% 2%
Operating Margin -12% -16% -30% -41% -120%
Pre-Tax Margin -12% -17% -34% -63% -115%
Profit Margin -13% -21% -37% -67% -116%
Pre-Tax ROE -100% -45% -78% -382% N/A
After Tax ROE -111% -54% -85% -406% N/A
  1. Tech company Garena raises US$550m, rebrands as Sea | The Straits Times
  2. Garena Server: What Is It? | League Of Legends Official Amino (aminoapps.com)
  3. Heroes of Newerth and its team acquired by Garena Online | GamesIndustry.biz
  4. Garena Launches Call of Duty Mobile | Back2Gaming
  5. Valued at $1bn, Garena is Singapore’s biggest internet company (techinasia.com)
  6. Tech company Garena raises US$550m, rebrands as Sea | The Straits Times
  7. Where Will Sea Limited Be in 5 Years? | The Motley Fool
  8. Southeast Asia gaming and e-commerce firm Sea ends first day on NYSE up 8% | TechCrunch
  9. Sea acquires SG-based football club Home United, rebrands it to Lion City Sailors FC | Marketing-Interactive
  10. Singapore's Sea Ltd secures $6 billion in mega fund raising | Reuters
  11. Tencent divests 2.6% of equity interest in Sea Limited - Tencent 腾讯
  12. Singapore tech giant Sea disbands investment arm: Sources | The Straits Times
  13. https://www.sea.com/investor/home
  14. https://www.sea.com/aboutus/ourvalues
  15. How Sea Limited Is Growing Larger Than Life | The Motley Fool
  16. Sea Limited Stock: This Digital Ecosystem Still Has Upside (NYSE:SE) | Seeking Alpha
  17. Here’s how Lazada lost its lead to Shopee in Southeast Asia (Part 2 of 2) | KrASIA (kr-asia.com)
  18. Garena Server: What Is It? | League Of Legends Official Amino (aminoapps.com)
  19. Shopee’s new consumer protection initiative lets you shop with peace of mind (channelnewsasia.com)
  20. https://www.sea.com/products/garena
  21. Here’s how Lazada lost its lead to Shopee in Southeast Asia (Part 2 of 2) | KrASIA (kr-asia.com)