Editing Talley & Twine
The edit can be undone. Please check the comparison below to verify that this is what you want to do, and then publish the changes below to finish undoing the edit.
| Latest revision | Your text | ||
| Line 1: | Line 1: | ||
'''The authentic, community-first watch brand''' | '''The authentic, community-first watch brand''' | ||
== Summary == | == Summary == | ||
| Line 12: | Line 11: | ||
== Problem == | == Problem == | ||
== The traditional watch industry is stagnant == | |||
=== and controlled by brands that are 75+ years old. === | |||
* People of color are significantly underrepresented in the watch industry despite being large catalysts to market trends, visibility and new customer adoption. | * People of color are significantly underrepresented in the watch industry despite being large catalysts to market trends, visibility and new customer adoption. | ||
| Line 18: | Line 19: | ||
== Solution == | == Solution == | ||
* A brand built for community first, that makes customers feel seen and engaged | * A brand built for community first, that makes customers feel seen and engaged | ||
* Distinctive, recognizable design/brand elements that make us easily identifiable | * Distinctive, recognizable design/brand elements that make us easily identifiable | ||
| Line 25: | Line 25: | ||
== Product == | == Product == | ||
STYLISH - Eye-catching rose gold face for an elegant look | |||
LUXURY - High-end double butterfly clasp that adds distinction other brands don't have | |||
STATEMENT - Large face is sure to be noticed | |||
DURABLE - 5 ATM water resistant (50 Meters) so don't worry about getting it wet | |||
' | CRAFTSMANSHIP - Crafted from 316L surgical-grade stainless steel that won't tarnish or warp and hardened mineral glass to protect against scratches | ||
ADJUSTABLE - Fits up to an 11-inch wrist — links can be added or removed to create the perfect size | |||
FUNCTIONAL - Fully-functional Miyota chronograph with independent sweeping second-hand ensures accuracy | |||
UNIQUE - Distinctive minimalist face featuring the number seven adds subtle charm to your wrist | |||
INTRICATE - Three-dimensional minute/hour indices surrounding the face and engraving on the side of the case show your attention to detail | |||
== Traction == | == Traction == | ||
== $2.5M+ sales in 2021 == | |||
=== Press === | === Press === | ||
=== Also featured in: === | === Also featured in: === | ||
Men’s Health, Black Enterprise, Huffpost, Essence, Blavity, The Knot, Cosmopolitan, Ebony | |||
== Customers == | == Customers == | ||
== Customer reviews == | |||
Enthusiastic & loyal customer community with raving reviews and extremely high repeat buyer rates | |||
== Business model == | == Business model == | ||
== 100% YoY growth in DTC revenue == | |||
== Market == | == Market == | ||
== Significant trend towards DTC watch sales == | |||
== Vision and strategy == | == Vision and strategy == | ||
== Growing towards $10M+ revenue by 2025 == | |||
<nowiki>*</nowiki> ''Click here for important information regarding Financial Projections which are not guaranteed.'' | |||
Other Investments: Marketing & Advertising, New Hires, Celebrity Partnerships, NFTs | |||
Marketing & Advertising, New Hires, Celebrity Partnerships, NFTs | |||
=== Growth opportunities === | === Growth opportunities === | ||
== Owners == | == Owners == | ||
Randy Williams | |||
''President & CEO'' | ''President & CEO'' | ||
Eric Heyward | |||
''Chief Operating Officer'' | ''Chief Operating Officer'' | ||