Drop Bear is a multi award-winning specialist brewer of <0.5% craft beers. Available in 6 global markets and with over 160K bottles brewed, Drop Bear's revenue has increased +1907% Oct '19 versus Oct '20. We are raising to build a dedicated alcohol-free brewery.

  • Global alcohol free beer market valued at 18 billion USD (CAGR 7.5%)
  • Revenue +1875% during initial lockdown Feb '20 - Aug '20
  • Multiple product awards won including title of UK's 'Best AF IPA'
  • Featured in BBC, The Times, Diva Mag, BBC Radio 1, Daily Mail


Drop Bear launched in 2019 with a clear mission - brew game-changing alcohol-free beer and build a better world in which to drink it. We've since brewed >160000 bottles of beer and have had numerous award wins ranging from a World Beer Award to a Great British Entrepreneur Award.

We craft each beer to be accessible to as many consumers as possible: all are vegan, gluten-free, low sugar and low calorie. We have 4 products available in 6 countries across the world with an additional market due to launch in early 2021.

Around 84% of global drinkers want to reduce or moderate their consumption of alcohol. In 2020, the Global Non-Alcoholic Drinks market was valued at roughly $18 billion. In the UK, the Low & No category sits at £450m with growth of 58% 2019-2020.

We've been trading for 18 months and despite the restrictions of COVID-19 our revenue has increased +1907% Oct '19 versus Oct '20 and sales growth experienced over the initial lockdown was +1875% Feb-Aug 20. Total revenue for the calendar year to Oct '20 was £89,330 (EBITDA -£149k).

We've got the beer, the brand - now it's time for the brewery!

We are raising to expand the team and plan to build only the second dedicated alcohol-free brewery in the UK to:

  • Sustainably scale up production security & control
  • Further foster innovation & collaboration
  • Improve environmental commitment
  • Create an additional, compelling USP


Founders Joelle Drummond MA and Sarah McNena are a multi award-winning drinks industry duo. With international experience in business transformation, management, hospitality, and local government between them the 'Drop Bear Duo' took Drop Bear from an abstract idea to 2 marketable products in 7 months, and to a global brand with a valuation of 2.4m with 4 products in just 12 months.

From the planned brewery site, Sarah says "We've collaborated with industry experts to create the award-winning Drop Bear range. The Drop Bear Brewery is the logical next step in breaking the cycle of what we see as unprofitable alcohol-free beer companies and creating a commercially sustainable alcohol-free brewery."

Joelle "People get really excited about the Drop Bear brand and products, and we believe we are bringing something truly unique to the market."

The Drop Bear team comprises of:

Amy Marie Williams - Business Development

Having worked in numerous start-ups, Amy has a proactive mindset and an eclectic skill set that allows her to not only keep up with Drop Bear's fast pace but also accelerate growth.

David Smith (Contractor), Head of Brewery & Recipe Development

Having started his career at Sam Smith's Brewery in 1976, David has worked with >200 breweries to date. David manages quality control, NPD alongside the founders, and brewery design & development.