OverviewEdit

Estée Lauder is a renowned multinational beauty and cosmetics company founded by Estée Lauder and her husband Joseph Lauder in 1946. The company is renowned for its wide array of high-quality skincare, makeup, and fragrance products. With a strong emphasis on innovation and luxury, Estée Lauder has established itself as a global leader in the beauty industry, offering a range of prestigious brands such as Clinique, MAC, Bobbi Brown, and La Mer. Through its commitment to enhancing individual beauty and promoting self-confidence, Estée Lauder continues to shape beauty trends and redefine standards in the cosmetic world.

Mission StatementEdit

“Our mission will always be to bring the best to everyone we touch and to support the environment in which we live. As the namesake brand of The Estée Lauder Companies, here is what we are doing today and tomorrow for a more sustainable future”

BrandsEdit

Aerin BeautyEdit

Elegantly modern luxury beauty products created by Aerin Lauder, Estée Lauder's granddaughter

AramisEdit

Classic brand specialising in sophisticated men's fragrances and grooming essentials

Bumble and bumbleEdit

Creative haircare brand encouraging individuality and experimentation in hairstyling

CliniqueEdit

Dermatologist-founded skincare brand offering effective solutions for various skin types and concerns.

DarphinEdit

Skincare products crafted with botanical ingredients to promote balance and harmony in the skin.

Dr. Jart+Edit

Innovative skincare brand merging dermatological science with artistic expression for effective products.

Editions de Parfums Frédéric MalleEdit

Curated collection of artistic fragrances from renowned perfumers

GlamGlowEdit

Specialising in instant-result skincare treatments, offering noticeable skin improvements

Jo Malone LondonEdit

Unique fragrances and elegant scents, personalised and designed for homes as well

KilianEdit

Luxury fragrance brand known for bold and sensual scents presented in exquisite packaging

Lab SeriesEdit

Men's grooming and skincare products addressing specific needs

La MerEdit

Luxurious skincare brand celebrated for transformative products, including Crème de la Mer

Le LaboEdit

Artisanal fragrances known for their captivating scents and minimalist aesthetic

MAC CosmeticsEdit

Professional makeup brand with diverse shades and innovative products

OriginsEdit

Skincare brand rooted in natural ingredients, focusing on restoring skin vitality

PrescriptivesEdit

Customizable makeup and skincare solutions tailored to individual preferences

SmashboxEdit

Makeup inspired by photography techniques for both on-camera and off-camera looks.

The OrdinaryEdit

Affordable and science-based skincare formulas targeting various skin concerns

Tom Ford BeautyEdit

Luxurious makeup and fragrance brand created by designer Tom Ford

Too FacedEdit

Playful and innovative makeup products promoting self-expression

OperationsEdit

The cosmetic and beauty market is a diverse industry encompassing skincare, makeup, fragrances, and more, driven by trends and personal preferences. Estée Lauder is a key player with a portfolio of brands catering to different niches, from clinical skincare to luxury fragrances and creative makeup. They innovate with advanced research, while sustainability efforts align with conscious consumer values. Through global influence, Estée Lauder sets trends and maintains a legacy of quality and innovation in this dynamic market.

Corporate StructureEdit

Equity StakeEdit

Executive LeadershipEdit

Corporate StrategyEdit

FinancialsEdit

DCFEdit

Income StatementEdit

(Billions) Historic Projected
Income statement 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027
Revenue 13.683 14.835 14.259 16.251 17.738 18.96 20.28 21.68 23.18 24.78
% Growth 8.42% -3.88% 13.97% 9.15% 6.91% 6.91% 6.91% 6.91% 6.91%
     
Cost of Goods Sold 2.291 2.83 2.931 3.167 3.588    
Gross Profit 11.392 12.005 11.328 13.084 14.150 12.39 12.39 12.39 12.39 12.39
     
Selling and General Expenses 8.428 8.933 8.720 9.300 9.851    
Administration expense    
R&D 0.181 0.202 0.228 0.243 0.307    
Other Expenses    
D&A 0.531 0.557 0.611 0.651 0.715 0.757 0.809 0.865 0.925 0.989
EBITDA 2.252 2.313 1.769 2.890 3.277 2.50 2.50 2.50 2.50 2.50
     
EBIT 1.721 2.515 1.997 3.133 3.584 3.149 3.367 3.599 3.848 4.114
% Sales 12.58% 16.95% 14.01% 19.28% 20.21% 16.60% 16.60% 16.60% 16.60% 16.60%
     
Taxes 0.042 0.080 0.175 0.103 0.169 0.380 0.406 0.434 0.465 0.497
% EBIT 2.44% 3.18% 8.76% 3.29% 4.72% 12.07% 12.07% 12.07% 12.07% 12.07%

Cash Flow ItemsEdit

Cash Flow Items
D&A 0.531 0.557 0.611 0.651 0.715 0.757 0.809 0.865 0.925 0.989
% sales 3.88% 3.75% 4.29% 4.01% 4.03% 3.99% 3.99% 3.99% 3.99% 3.99%
% Capex #DIV/0! 44.60% -98.07% -102.20% -68.75% #DIV/0! 81.46% 81.46% 81.46% 81.46%
Capex (0.744) (0.623) (0.637) (1.040) -0.909 -0.972 -1.039 -1.111 -1.187
% sales 0.00% -5.02% -4.37% -3.92% -5.86% -4.79% -4.79% -4.79% -4.79% -4.79%
Change in NWC (0.002) (0.011) 0.544 (0.554) -0.372 -0.383 -0.395 -0.408 -0.421
% sales 0.00% -0.01% -0.08% 3.35% -3.12% 0.03% 0.03% 0.03% 0.03% 0.03%
% change in sales -0.17% 1.91% 27.31% -37.26% -2.05% -2.05% -2.05% -2.05% -2.05%

WACCEdit

WACC Reasons
Risk free rate 4.4% 5 years US treasury bond rate
Market risk premium 5.05% https://finbox.com/NYSE:EL/models/wacc/
Levered beta 1.05 https://www.cnbc.com/quotes/EL
Cost of equity 9.70%  
   
Cost of debt 4.55% https://valueinvesting.io/EL/valuation/wacc
   
Share price 151.10  
Share outstanding (billions) 0.232  
Value of equity (billions) 35.055  
   
Value of debt 10.169 long-term debt (8.815B) + short-term debt (1.354B) on balance sheet
   
Internal WACC 8.54%  

Discounted Cash Flow StatementEdit

DCF completed on the 233rd day of 2023.

DCF 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027
Revenue 13.683 14.835 14.259 16.251 17.738 18.96 20.28 21.68 23.18 24.78
% Growth 8.42% -3.88% 13.97% 9.15% 6.91% 6.91% 6.91% 6.91% 6.91%
EBIT 1.721 2.515 1.997 3.133 3.584 3.149 3.367 3.599 3.848 4.114
% Margins 12.58% 16.95% 14.01% 19.28% 20.21% 16.60% 16.60% 16.60% 16.60% 16.60%
Taxes 0.042 0.080 0.175 0.103 0.169 0.380 0.406 0.434 0.465 0.497
% EBIT 2.44% 3.18% 8.76% 3.29% 4.72% 12.07% 12.07% 12.07% 12.07% 12.07%
EBIAT 1.763 2.595 2.172 3.236 3.753 2.704 0.674 0.674 0.674 0.674
D&A 0.531 0.557 0.611 0.651 0.715 0.757 0.809 0.865 0.925 0.989
% sales 3.88% 3.75% 4.29% 4.01% 4.03% 3.99% 3.99% 3.99% 3.99% 3.99%
Capex (0.744) (0.623) (0.637) (1.040) -0.909 -0.972 -1.039 -1.111 -1.187
% sales 0.00% -5.02% -4.37% -3.92% -5.86% -4.79% -4.79% -4.79% -4.79% -4.79%
Change in NWC (0.002) (0.011) 0.544 (0.554) -0.372 -0.383 -0.395 -0.408 -0.421
% sales 0.00% -0.01% -0.08% 3.35% -3.12% 0.03% 0.03% 0.03% 0.03% 0.03%
Unlevered FCF 2.294 3.898 3.417 3.980 6.062 4.741 2.839 2.974 3.118 3.271
Year Count 0.64 1.64 2.64 3.64 4.64
Present FCF 4.500 2.839 2.974 3.118 3.271
Sum FCF 16.701
Terminal growth rate 4.3%
Terminal value 80.399
Enterprise value 97.101
Net debt 10.169
Equity value 86.932
Shares (billions) 0.232
Implied share price 374.71
Current share price 151.10

Risk AssessmentEdit