Plusprop

Summary

Plusprop turns any residential property on the market into an investment opportunity. Think Rightmove, but with 10X more transparency, more digital features, and all information associated with buying an investment property available upon browsing.

• MVP ready for launch with initial traction
• A property portal for residential real estate investors
• SEIS/EIS eligible with HMRC pre-approval letter available
• Excellent testimonial from a leading nationwide estate agency
• US company with similar functionality have launched & raised £365m+

Overview

Target	£400,000
Minimum	£5,000
Investment Raised	£50,000
Previous Rounds	N/A
Stage	MVP/Finished Product
Investor Role	Any

The Business

Plusprop allows everyone to evaluate, offer and reserve their next property in one place and with confidence.

Key Features Include:

• Verified users

• Market analytics

• Home & Tenant info

• Financial projections

• Digital messaging

• Digital offering

• Digital reservation

• Compare & Matchmaking feature

Our transparent portal speeds up sales cycles, increases a seller’s visibility and simplifies an investor's search process.

The current property portals limit the amount of information a seller can provide, only target homebuyers and don't advertise properties for investment purposes.

This results in a longer sales cycle and makes the search process either very long for an experienced investor or unnecessarily hard for a beginner.

The Market

We are targeting the 1,100,000+ properties on the market, listed PA by:

• Estate Agents, 22,953+

• Developers, 2,326+

• Private Landlords selling, 157,520

Competitors:

Currently no equivalent marketplace for BTL Investors in the U.K.

USPs:

• A unique pricing model, never used before

• Targets global property investors, instead of homebuyers

• Pre-calculates purchase/operating costs and 1-5 year financial forecasts

• Digitalises the initial purchase steps

Trends:

• Avg. U.K landlord from age 55+, 2018 to 40 yrs. or younger, 2021

• U.K PRS from 3.1m, 2018 to 4.5m, 2021, 45% increase

• BTL mortgages from 1.3m, 2010 to just shy of 2m, 2020, 35% increase

• BTL LTD companies from 172,000, 2019 to 269,300, 2022, 55% increase - Solution!

Progress/Proof

Our MVP is complete, onboarding customers and ready for launch as soon as our pre-seed investment round is closed.

Below is a testimonial from the leading nationwide estate agency.

“It was very interesting to hear about Plusprop. You have a very clever concept which I believe will be a useful platform for many property investors looking for more numerical details on a property from an investment perspective, than what is currently offered on all the standard portals".

We make searching and buying an investment property simple and accessible for the mass market.

A US company with similar functionality has raised £365m+ and surpassed $3bn in transactions since 2015. Plusprop has the potential to break entry into the U.K market.

Objectives/Future

Once our funding round is closed, we will immediately start developing our new platform and app.

Yr. 1 Target: 245 sellers (0.5% market share)

• Grow our team of experts

• Initiate pre-launch marketing campaign (Sellers only)

• Offer sellers a 12-month free trial (3 months only)

• Onboard sellers using MVP

• Launch MVP within 3 Months

• Initiate launch marketing campaign (Investors & sellers)

• Offer sellers a 6-month free trial

Yr. 2 Target: 489 sellers (1% market share)

• Convert traction to paying models and new platform/app

Yr. 3 Target: 978 sellers (2% market share)

Yr. 4 Target: 1,565 sellers (3.2% market share)

Yr. 5 Target: 2,201 sellers (4.5% market share)

Closing Statement

Why will Plusprop thrive in turbulent economic conditions?

It's common for property sales to drop and prices to reduce.

By providing sellers with access to property investors and a new type of buyer, we increase their company and property's visibility which in turn increases their chances of selling a property.

We're providing them with verified leads ready to commit and expand their portfolios.

Plusprop is not selling properties, we're selling the benefits of a specific target market and the use of our new and transparent portal.

Fun Fact:

Zoopla launched in 2008, they're now the 2nd largest property portal in the U.K.

The Team

Having worked for various boutique real estate investment firms, Sebastien soon realised multiple platforms had been created to buy and sell shares in Real Estate Investment Trusts (REITs), yet no platform has been created to help those who want to solely build or expand their own portfolio with 100% ownership.

Sebastien has already identified his immediate hires and knows how each individual will play a crucial part in driving the business to success.

Plusprop will immediately grow with a team of industry experts as soon as the pre-seed round is closed.

Sebastien Butler

Founder

My passion for property and desire to better the industry came from working in all areas of investment, sales, and lettings for over 7 years.

Prior to my property career, I was an ex-professional Tennis player and Founder of a Clothing Brand which broke-even within 4-months.

Looking for £400,000 - Min per Investor £5,000

Plusprop is offering 15% in return for £400,000. The investment will support us for 12 months until our next fundraising round and be spent on:

• Growing our team of experts

• Scaling marketing campaigns

• Further MVP development

• Developing a fully functional platform & app

CLOSING DATE: 9th, December at 15:00.